NEW YORK--(BUSINESS WIRE)--Daily Racing Form (“DRF”), a leading provider of premium data and authoritative editorial coverage to sports and horse racing enthusiasts in North America, proudly announces an exclusive affiliate partnership with Catena Media. This collaboration aims to elevate the handicapping experience by delivering high-quality sports betting content and promotions to DRF’s dedicated customers.
“We are honored to partner with one of the most legendary horse racing brands in the world,” said Manuel Stan, CEO of Catena Media. “Catena Media’s expertise in gambling tips and sports editorial coverage content align with DRF’s mission to remain the industry’s most trusted handicapping resource.”
Sports betting enthusiasts can now explore editorial coverage and exclusive offers through DRF’s dedicated pages: https://www.drf.com/sports-betting/news and https://www.drf.com/sports-betting/offers.
“This marks an exciting new chapter for the Daily Racing Form as we expand into the sports betting affiliate space,” said Scott Butera, CEO of Affinity Interactive. “Catena Media’s powerful marketing platform provides the perfect vehicle to introduce sports bettors to DRF’s industry leading editorial content and handicapping products. This partnership represents a significant growth opportunity for both organizations, and I am confident it will become an invaluable resource for all our customers.”
About Daily Racing Form
Daily Racing Form is “America's Turf Authority since 1894” for horse racing and sports enthusiasts throughout North America. DRF.com provides players with the most extensive news and data coverage in horse racing, interactive past performances, proprietary handicapping and analytics tools, and expert picks.
About Affinity Interactive
Affinity Interactive is an omni-channel media, online, and gaming industry leader with an expanded suite of casino and online gaming offerings. Combining leading regional casinos in Nevada, Missouri and Iowa with advanced technology, digital and media platforms, and an online betting presence, Affinity Interactive has nearly 1 million combined customers and is positioned to capitalize on the continued momentum in sports betting and iGaming globally. Affinity Interactive companies also include: the iconic Daily Racing Form, “America's Turf Authority since 1894” for horse racing and sports enthusiasts throughout North America, one of America’s fastest-growing online and mobile wagering platforms; and DRF Sports, which provides fans with exclusive up-to-date sports betting stats, insights and analysis on all major U.S. sports and leagues. For more information, please visit affinityinteractive.com and DRF.com.
Affinity Interactive is a portfolio company of ZCG Private Equity, the private equity fund arm of ZCG (www.zcg.com), a leading, privately held merchant bank comprised of private markets asset management, business consulting services, and technology development and solutions.
About ZCG
ZCG is a leading, privately held merchant bank comprised of three dynamic, cross-disciplinary platforms: private markets asset management, business consulting services, and technology development and solutions.
ZCG’s investors are some of the largest and most sophisticated global institutional investors including pension funds, endowments, foundations, sovereign wealth funds, central banks, and insurance companies.
For almost 30 years, ZCG Principals have invested tens of billions of dollars of capital.
ZCG has a global team comprised of approximately 400 professionals. The company is headquartered in New York, with affiliate offices located in Pune and Mumbai, India, and Riyadh, KSA. For more information on ZCG, please visit www.zcg.com.