HOLLAND, Ohio--(BUSINESS WIRE)--hoopla Digital, the only all-in-one digital media app for public libraries and their patrons, announced today that it is partnering with Impactful Group, an organization committed to creating meaningful change through innovative storytelling, education and mental health resources, to launch a new BingePass: the Creative Coping Toolkit.
The Creative Coping Toolkit is a film- and evidence-based mental health education program for all ages. It harnesses the power of movies and storytelling to address topics like anxiety, online safety, bullying and belonging. The Creative Coping Toolkit leverages the latest research in psychology and behavioral health to create an accessible, relatable and impactful resource that bridges the gap between awareness and action.
“Libraries are essential pillars of their communities –– and as those communities evolve, the resources and support they provide must also evolve,” said hoopla Digital founder Jeff Jankowski. “Libraries address the diverse needs of their patrons with care and dedication. This BingePass is an example of a helpful resource for librarians and their patrons, ensuring that libraries can fulfill their mission of providing their communities with the services they need to live better, happier lives as their needs change.”
The Creative Coping Toolkit is composed of four different programs, each with its own unique focus on different parts of the mental health equation: raising awareness around anxiety, finding balance in our digital world, finding strategies to overcome cyber-bullying, and addressing the impact of racism on our mental health. Every program includes empowering strategies, practical tips and adaptable tools to support safety, positive mental wellbeing, personal agency and life skill development. The short films interweave personal stories from students and their families with scientific data and expert perspectives from mental health professionals, diversity and inclusion experts, and educators.
With this new partnership, participating public libraries will receive immediate access to the program through hoopla with no additional fees or subscriptions to manage, while patrons receive free unlimited access for a week with a library card. Since the COVID-19 pandemic, communities have been turning to their libraries for more than books – libraries have become hubs for essential community resources. The Creative Coping Toolkit provides services that support librarians aiming to offer more mental health resources to their patrons.
"Our mission with the Creative Coping Toolkit is to normalize conversations around mental health in a way that’s creative, approachable, and effective," said Scilla Andreen, CEO of Impactful Group. "We know that storytelling has the power to break down barriers and connect people. Through the Creative Coping Toolkit, we’re providing practical, evidence-based tools that can help individuals and communities build emotional resilience and navigate today’s complex social challenges."
hoopla’s new Impactful Group BingePass is one of nearly 30 BingePasses available to public libraries and their patrons — expanding hoopla’s commitment to providing unique content for free to library patrons. BingePass is a unique innovation from hoopla, offering unlimited access to educational and entertaining collections of streaming content and platforms for seven days with just one borrow. Year-to-date, BingePass borrows have increased by more than 60% and title circulations through BingePass have increased 103%.
BingePass is accessible anywhere, either on the web or via hoopla’s mobile app, with no commercials or ads. Patrons of all ages and interests can find something to borrow including magazines, eBooks, popular movies and TV series, puzzles and more.
About hoopla Digital
With a mission to serve public libraries and their patrons, hoopla is the only all-in-one app that provides online and mobile access to millions of eBooks, audiobooks, comics and manga, music, movies, TV, and more with BingePass. Available in 110+ world languages, content on hoopla is available for free with a valid library card. hoopla is the pioneer of the pay per use model that allows library patrons to borrow content immediately, no waits or holds required. Headquartered in Holland, Ohio, hoopla is a service of Midwest Tape, a trusted partner to public libraries for over 30 years. For more information or to download the hoopla app, visit hoopladigital.com.
About Impactful Group
Impactful Group is a mission-driven organization committed to creating meaningful change through innovative storytelling, education, and mental health resources. Led by Scilla Andreen, Impactful Group focuses on developing tools and programs that empower individuals and communities to build emotional resilience and well-being.
