DUBLIN--(BUSINESS WIRE)--The "Carbonated Soft Drinks & Sparkling Functional Beverages in the U.S. through 2027: Market Essentials" report from Beverage Marketing has been added to ResearchAndMarkets.com's offering.
The comprehensive study explores the US carbonated soft drinks (CSD) and sparkling functional beverages market, providing a detailed analysis of trends, competitive strategies, and market performance from 2023 to 2027. The full report can be accessed, offering strategic insights into a sector facing dynamic competitive pressures.
Vital Market Analysis
The research publication includes:
- Market Valuation: Historical and forecasted market size and share.
- Consumer Trends: Shifts in consumer preferences and consumption patterns.
- Competitive Landscape: Strategic profiling of leading and emerging market players.
- Innovation Spotlight: Exploration of new products and market revitalization efforts.
Key Report Offerings
- In-Depth Market Data: Volume, growth, and market share for major CSD companies.
- Strategic Insights: Detailed analysis of strategies employed by top industry players.
- Market Segmentation: Extensive segmentation by product type, distribution channels, and demographics.
- Future Projections: Forward-looking insights with growth projections up to 2027.
Industry Dynamics
This report covers all facets of the CSD market, including:
- Market Share Analysis: A detailed look at the market share captured by leading brands.
- Channel Distribution: Insights into the most effective sales channels for CSDs.
- Advertising Expenditure: Breakdown of promotional strategies across various media types.
- Premium Market Dynamics: Evaluation of high-end CSD brands' performance.
Advertising expenditures are broken down by 18 media types and demographic data are included, along with statistics regarding the premium CSD and private label segments. Backed by Beverage Marketing's reliable, all-sales-channel-inclusive data, users of this data-driven market research report get a thorough understanding of all aspects of the CSD market including:
- A look at the all-sales-channel-inclusive historical and current statistics of the CSD market.
- Data comparing packaged versus fountain volume from both a national and regional standpoint.
- Volume, share and growth of overall and packaged diet versus regular CSD marketplace.
- Detailed sales statistics for the leading companies and brands. Coverage includes Coca-Cola Company, PepsiCo, Keurig Dr Pepper, Refresco and National Beverage Corporation, Talking Rain, Jarritos, Zevia, Carolina Beverage, Nestle NA, Cascade, Big Red,etc.
- Data include volume and growth and market share statistics for key companies and their brands.
- High end brand coverage includes Sparkling Ice, San Pellegrino CSD, IZZE, Zevia, IBC, Spindrift, Reeds, Boylan's, Stewart's, Hansen's Natural Sodas (w/Blue Sky), Bai Bubbles, Fever Tree, Steas, Jones Soda, Caleb's/Stubborn/Lemon Lemon, Dr Enuf, Q Mixers, Ale 8 One, Orangina, Dry Soda, Thoas Kemper, Jeff's Egg Cream
- Flavor data, including drill-downs into diet and regular as well as packaged and fountain volume by flavor.
- CSD volume by packaging type and distribution channel.
- Advertising expenditures of the leading CSD companies and brands and a look at category spending by media type (including Internet and Hispanic-targeted advertising).
- An understanding of the share of volume sold through key on-and-off channel outlets.
- Demographic profiles comparing consumers of key CSD brands and contrasting regular versus diet CSD users.
- A look at premium-priced sub-segments and break-out of leading brands.
- Data on branded vs. private label CSD segments.
- Five-year projections for the carbonated soft drink market and its sub-segments. Includes compound annual growth rates (CAGRs) through 2027 for packaged vs. fountain CSDs, regular vs. diet, flavors including break-out by packaged/fountain and diet/regular, regional fountain and packaged volume, distribution channels, CSD volume by container type, as well as national brand vs. private label CSD volume.
For more information about this report visit https://www.researchandmarkets.com/r/maxoyk
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