SASKATOON, Saskatchewan--(BUSINESS WIRE)--POS Bio-Sciences, a global leader providing R&D, custom processing, and analytical services to clients on six continents, has named William Joseph as its new full-service marketing partner.
William Joseph is a fully-integrated marketing agency that empowers local resource and technology companies, non-profits, and entrepreneurs to change the world. While many global brands face the formidable task of appealing to different geographic markets, customer segments, and target audiences, William Joseph’s dedication to driving Canada’s entrepreneurial spirit, as well as their expertise in supporting the commercialization of new technologies, make them ideal allies.
“We believe in strategic relationships that align with the ‘highly energized POS team chemistry’, this we found in the WJ culture,” said Dale Kelly, President and CEO of POS Bio-Sciences. “As a budding entrepreneurial company, it was highly motivating to find a team of professionals that acted with a sense of urgency and passion equal to our own. We are confident that with the wisdom and creativity of WJ, our 40-year young global ingredient business will rise to a higher level of sophistication.”
With a long history of working in Saskatchewan and supporting clients from small entrepreneurs to global corporations, William Joseph understands the distinct challenges that come with commercializing new technologies. The agency has helped some of the world’s most well-known organizations achieve their marketing goals, including Canadian Isotope Innovations (CII), a supplier of isotopes for the nuclear medicine industry, and Cold Bore Technology, makers of sonar technology and software.
“We are excited to collaborate with POS and show the world that Saskatchewan is a global player when it comes to technology and innovation,” said Ryan Townend, Owner and CEO of William Joseph Communications. “We are confident that by working together and taking a different direction, POS and William Joseph will drive incredible results through bold marketing.”
To learn more, go to http://www.pos.ca
About POS Bio-Sciences: Since 1977, POS Bio-Sciences has worked closely alongside entrepreneurs, multinational corporations, and governments to develop innovative processes and technologies recognizable in hundreds of market-leading products around the world.
About William Joseph: William Joseph Communications is a leading full-service branding and marketing agency with offices in Saskatoon, SK as well as Alberta (Calgary, Red Deer and Grande Prairie).