SANTA CLARA, Calif.--(BUSINESS WIRE)--Centrify, the leader in securing hybrid enterprises through the power of identity services, today announced two prominent technology industry leaders have joined the company's senior marketing leadership team. These important new additions coincide with other major milestones as the identity services industry leader increases its solution innovation and cloud security platform adoption with customers.
Karen Reynolds joins Centrify as vice president of corporate
communications.
Reynolds brings more than two decades of
communications and marketing leadership to Centrify and will oversee
worldwide public, analyst and influencer relations, executive
communications, product communications, speaking programs and social
media. She previously served as head of corporate communications at BMC
and chief communications officer at Good Technology prior to it being
acquired by Blackberry.
Andy Smith joins Centrify as vice president of product marketing.
Smith’s
expertise spans twenty plus years and he will drive Centrify’s identity
services security products and platform strategy. Prior to his Centrify
appointment, Smith was responsible for Oracle’s go-to-market strategy
for the company’s global identity and security business unit, where he
successfully launched multiple security cloud services to many millions
of users that transitioned customers from on-premises license to cloud.
“According to industry analysts, IDaaS and Privileged Access Management are both in their two to five-year stage of mainstream adoption with current market penetration under 20 and 50 percent respectively. This signifies a strong growth opportunity for Centrify, which has been recognized as a leader in both Privileged Identity Management and Identity as a Service,” said Rhonda Shantz, chief marketing officer at Centrify. “Andy’s and Karen’s appointments are a welcome addition to the leadership team at Centrify as we continue to build on our momentum and invest in the next phase of our growth in these two market segments.”
“I’m thrilled to be joining Centrify at a time when security has become such a critical business issue – major brands are seeing breaches decrease their shareholder value, increase their customer churn and tarnish their reputation. The stakes for properly securing access to corporate resources and handling security incidents couldn’t be higher,” said Reynolds. “I’m looking forward to working with this incredible team to build on Centrify’s strong market position and scale the company’s communications efforts forward. It’s time for companies to rethink security in today’s world of access.”
“With 80 percent of breaches involving compromised privileged credentials, the time to rethink our security approach around identity and privileged access is now,” said Smith. “I’m looking forward to driving Centrify’s product and market strategy forward. And, more importantly, empowering organizations to more effectively reduce the likelihood of a data breach by showing them that an organization without a mature IAM approach experiences two times more breaches and $5 million more in costs that those with a mature IAM approach.”
About Centrify
Centrify redefines security from a legacy
static perimeter-based approach to protecting millions of scattered
connections in a boundaryless hybrid enterprise. As the only industry
recognized leader in both Privileged Identity Management and
Identity-as-a-Service, Centrify provides a single platform to secure
each user’s access to apps and infrastructure through the power of
identity services. This is Next Dimension Security in the Age of Access.
Centrify is enabling over 5,000 customers, including over half the
Fortune 50, to defend their organizations. To learn more visit www.centrify.com.
The
Breach Stops Here.
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