SYLVANIA Automotive Expands ZEVO® Product Suite with Debut of LED Fog Bulbs at AAPEX 2016 in Las Vegas

Continued Growth of ZEVO® LED Line Ushers Vehicles into the Next Generation of Innovative Lighting Solutions

SYLVANIA Automotive Expands ZEVO® Product Suite with Debut of LED Fog Bulbs at AAPEX 2016 in Las Vegas (Photo: Business Wire).

LAS VEGAS--()--SYLVANIA Automotive, the leader in automotive lighting solutions for the automotive aftermarket and original equipment manufacturers (OEMs), will debut its latest additions to the ZEVO® LED Lighting product suite at the Automotive Aftermarket Products Expo (AAPEX), Nov. 1 – Nov. 3 in Las Vegas.

The latest additions to the ZEVO LED Lighting line include the SYLVANIA ZEVO fog bulb, which is designed to last longer than traditional halogen fog bulbs while offering whiter light for increased style and performance.

In addition to its recent expansions of the ZEVO® LED line, SYLVANIA Automotive also will exhibit a range of its high-performance lighting solutions at booth #2638, including:

  • SilverStar® ULTRA, the farthest downroad halogen headlight from SYLVANIA Automotive, designed with a whiter light which improves contrast and clarity of items on or near the road, significantly improving side road and peripheral visibility.
  • zXe® headlights and fog lights, which feature a crisp white light. Halogen lines are made to compete with HID headlights in style and appearance, while the HID zXe are designed to compete more with LED headlights in style and appearance.
  • Bluetooth-connected and app-controlled, SYLVANIA Automotive’s LED color-changing lighting line, featuring ZEVO PULSE, ZEVO HYBRID and the ZEVO Interior Strip Kit, are flexible in design, allowing users to deliver colorful light in more places within and around a vehicle.

A recent survey conducted by KRC Research on behalf of SYLVANIA Automotive found that more than two thirds (70 percent) of drivers are increasingly concerned about driving at night, while 83 percent agree that better performing headlights are clearly connected to increased vehicle safety – which are all critical factors to consider when selecting a vehicle’s next set of headlights.

“Through the expansion of the ZEVO® LED line, and the continued reputation of delivering high-performing, safety-enhancing automotive lighting products like SilverStar® ULTRA, SYLVANIA remains the trusted source for delivering safety and style for both auto enthusiasts and safety-minded drivers alike,” said Brian Noble, marketing manager, SYLVANIA Automotive. “We look forward to continuing to usher in the next generation of lighting, and delivering more distinctive, customized appearances, safety options and interactive experiences to consumers for their vehicles.”

For more information on SYLVANIA Automotive products, please visit www.sylvania-automotive.com, or stop by booth #2638 at AAPEX 2016.

About OSRAM SYLVANIA Automotive
OSRAM SYLVANIA, together with OSRAM GbmH, is the world leader in automotive lighting for original equipment manufacturers (OEMs) and the aftermarket. The company’s global automotive lighting division has its principal North American operations in Hillsboro, N.H., with nearly 600 employees. In addition to TS 16949, this facility has also achieved ISO 9001 and 14001 certifications. Automotive Lighting designs, develops, manufactures and markets state-of-the-art automotive light sources, including auxiliary, advanced halogen, LED and high-intensity discharge lighting for interior, exterior and forward lighting applications. More than 400 lamp types are produced for cars, trucks, and electronics in facilities throughout the U.S., Europe, and Asia. Automotive applications for OEMs are marketed under the OSRAM brand while products for the aftermarket are sold under the SYLVANIA brand.

OSRAM and SYLVANIA are trademarked.
All other trademarks are those of their respective owners.

Contacts

Matter Communications for SYLVANIA Automotive
Matt Mendolera-Schamann, 978-518-4524
SYLVANIAautomotive@matternow.com
or
OSRAM Americas
Ellen Slingsby, 978-854-7794
e.slingsby@osram.com

Release Summary

SYLVANIA Automotive Expands ZEVO® Product Suite with Debut of LED Fog Bulbs at AAPEX 2016 in Las Vegas

Contacts

Matter Communications for SYLVANIA Automotive
Matt Mendolera-Schamann, 978-518-4524
SYLVANIAautomotive@matternow.com
or
OSRAM Americas
Ellen Slingsby, 978-854-7794
e.slingsby@osram.com