NEW YORK--(BUSINESS WIRE)--The O Alliance today announced the addition of Profitect, the leading provider of prescriptive analytics, to its network of world-class Affiliate members. Profitect improves or replaces current business intelligence and exception based reporting tools to empower users of all skillsets with prescribed actions.
“With an enormous pool of customer, product and market data available today, it’s critical – yet often difficult – for retailers to not only make sense of all of the information, but also leverage it in a structured and meaningful way to drive growth,” said The O Alliance founder Andrea Weiss. “We are thrilled to add Profitect to our network of premier transformational agents, as the technology analyzes this data and then creates actionable opportunities that are proven to improve a retailer’s performance and increase sales.”
Working with leading brands such as Sally Beauty Supply, Lowes Foods and TOPS Markets, Profitect helps retailers increase sales and reduce overall costs by identifying issues across the entire retail supply chain and offering specific solutions for each challenge. By extending or replacing an existing business intelligence tool or exception-based reporting system, Profitect can identify, resolve and measure opportunities for improvement so all levels of a business – CEO to cashier – can understand the best action to take in order to meet business goals.
“We are excited to be part of the O Alliance, as it values technologies that empower retailers with a critical advantage; the Profitect Suite is made for employees at every skill level, so it can be accessed anytime, anywhere with no IT involvement,” said Guy Yehiav, CEO of Profitect. “Our unique approach to making companies data-driven and ensuring the benefits of analytics are accessible to all levels of a business—at any time or any place thanks to mobile capabilities—makes our team well-suited to successfully collaborate within the O Alliances’ network of transformative technologies.”
Profitect joins The O Alliance’s network of Affiliate members, with expertise in key areas that empower retailers to meet the demands of today’s savvy consumer and unlock value.
About The O Alliance
The O Alliance is a new consulting model that leverages a network of transformational practitioners with expertise in all of the critical areas that will unlock value and empower a retailer - digital/technology, operations, change management, marketing and talent. Designed to align a retailer’s organizational practices with today’s digitally savvy consumer, The O Alliance’s holistic approach delivers customer focused strategy and solution driven execution that creates a circular shopping ecosystem. For more information visit www.theoallianceconsulting.com.
About Profitect
Since 2012, Profitect has helped companies leverage existing big data investments to identify, resolve, and measure opportunities to transform the business by delivering actionable prescriptive analytics to the right person, at the right time. For more information visit www.profitect.com.
