Glu Launches Katy Perry Pop

Players navigate a career in music alongside global superstar Katy Perry

SAN FRANCISCO--()--Glu Mobile Inc. (NASDAQ:GLUU), a leading global developer and publisher of free-to-play games for smartphone and tablet devices, today announced the availability of the new mobile game, Katy Perry Pop, on the App Store and Google Play. Under the creative direction of Katy Perry herself, the game features Katy’s likeness, voice, and in-game video clips as she guides players on their journey to success in the music industry.

Katy Perry Pop takes players on a bright, colorful, and exciting adventure as they live out the dreams of an aspiring music artist,” said Niccolo de Masi, Glu Chairman and CEO. “Katy’s creative input on characters, environments, and even dialogue shine through in the final product, which we expect her fans will enjoy. Her focus and commitment to the development of the game while on a world tour was truly impressive.”

“We believe Katy Perry Pop will resonate with Katy’s significant global fan base,” continued de Masi. “We pride ourselves on having close working relationships with our partners. Through that transparency, we believe we’ve developed a unique experience players will enjoy.”

“When Glu approached me about creating a game, I knew I wanted to develop a story line that half mirrors my own creative journey from Santa Barbara coffee shops to fantastical Tokyo stages, and the other half create a quirky fantasy land where you can be any kind of musical artist you want to be. There are real-life challenges and tools to learn about the actual music industry inside the game, but also, at a certain point, you’ll discover Katy-Vision, which will make you LOL when you see the wacky world of my imagination.”

About Katy Perry Pop

Take part in your own interactive journey from aspiring artist to pop stardom alongside your mentor, Katy Perry, in the fun and playful world of Katy Perry Pop. Start your journey as an aspiring music artist where Katy did, Santa Barbara. From there, travel the country and eventually the world as you experience the excitement of the music scene. Katy will be there to help you navigate the business as you meet a cast of crazy characters, attend events, and build a fan base. Join Katy Perry on a whimsical adventure in Katy Perry Pop!

Features of Katy Perry Pop

  • Build Your Music Career – Get discovered by Katy Perry and chart your course to music stardom by recording songs, filming music videos, and performing for thousands of fans around the world!
  • Develop Your Pop Star Persona – Customize your look with hundreds of hairstyles, outfits, and accessories!
  • Katy Vision – See the world through Katy’s eyes with the unique Katy Vision feature where nothing is quite like it seems!
  • Top the Charts – Work hard and rise to the top of the charts to outshine your competition! Develop your artist profile, record your own music and shoot videos to fuel your career.
  • Play with Friends – Connect with Game Center and Facebook. Help each other grow as artists!

Katy Perry cemented her status as a best-selling superstar with the global success of her second studio album, "Teenage Dream," which debuted at No. 1 in eight countries and spent more than two years on Billboard's Top 200 album sales chart. She became the only female artist to have five No. 1 singles from one album on the Billboard Hot 100 chart ("California Gurls," "Teenage Dream," "Firework," "E.T." and "Last Friday Night"). The special edition, "Teenage Dream: The Complete Confection," added "Part of Me" and "Wide Awake" to Katy's list of nine Top 40 chart-toppers (dating back to her multi-platinum debut album, 2008's "One of the Boys," which generated four hit singles: "I Kissed A Girl," "Hot N Cold," "Thinking of You" and "Waking Up In Vegas"). "Roar," the first single from her third album, "Prism," became Katy's 10th No. 1 Top 40 track after debuting at No. 1 on iTunes in 68 countries with 557,024 downloads in its first week of release, the biggest digital song sales week of 2013. A successful follow-up single, "Unconditionally," was released in late 2013, followed by "Dark Horse," which helped Katy set the record at Top 40 for most total weeks (46) at No. 1 in the Billboard airplay chart's archives, and made her the only artist in 2014 with top spins at three different radio station formats (Top 40, Hot AC and AC radio). She is the first artist to surpass the 75 million digital award threshold, counting digital downloads and on-demand streams, and the only artist ever with two videos (“Roar” and “Dark Horse”) at over 1 billion views on Vevo. She has just completed 151 dates on the Prismatic World Tour, which was a hugely successful global spectacle, with sold out arenas in the UK, North America, Australia/New Zealand, Europe, Asia and South America, where Katy also headlined Rock In Rio in Brazil.

Katy Perry Pop is available for free from the App Store on iPhone, iPad, or iPod touch at http://bit.ly/1OucaYb and on Google Play at http://bit.ly/1mmdkOC.

About Glu Mobile

Glu Mobile (NASDAQ:GLUU) is a leading global developer and publisher of free-to-play games for smartphone and tablet devices. Glu is focused on creating compelling original IP games such as CONTRACT KILLER, COOKING DASH, DEER HUNTER, DINER DASH, DINO HUNTER: DEADLY SHORES, ETERNITY WARRIORS, FRONTLINE COMMANDO, RACING RIVALS, TAP SPORTS BASEBALL and TAP SPORTS FOOTBALL, and branded IP games including KIM KARDASHIAN: HOLLYWOOD, JAMES BOND: WORLD OF ESPIONAGE, MISSION IMPOSSIBLE: ROGUE NATION, and SNIPER X WITH JASON STATHAM on the App Store, Google Play, Amazon Appstore, Facebook, Mac App Store, and Windows Phone. Glu’s unique technology platform enables its titles to be accessible to a broad audience of consumers globally. Founded in 2001, Glu is headquartered in San Francisco with major U.S. offices outside Seattle and in Long Beach, and international locations in Canada, China, India, Japan, Korea, and Russia. Consumers can find high-quality entertainment wherever they see the ‘g’ character logo or at www.glu.com. For live updates, please follow Glu via Twitter at www.twitter.com/glumobile or become a Glu fan at www.facebook.com/glumobile.

CONTRACT KILLER, COOKING DASH, DEER HUNTER, DINER DASH, DINO HUNTER: DEADLY SHORES, ETERNITY WARRIORS, FRONTLINE COMMANDO, RACING RIVALS, SNIPER X, TAP SPORTS BASEBALL, TAP SPORTS FOOTBALL, GLU, GLU MOBILE and the 'g' character logo are trademarks of Glu Mobile Inc. or its subsidiaries.

Contacts

Media Contacts:
Jason Enriquez
Glu Mobile Inc.
PR@glu.com
415-800-6263

Contacts

Media Contacts:
Jason Enriquez
Glu Mobile Inc.
PR@glu.com
415-800-6263