WATERBURY, Vt.--(BUSINESS WIRE)--Keurig Green Mountain, Inc., (Keurig) (NASDAQ: GMCR), a leader in specialty coffee, coffee makers, teas and other beverages with its innovative brewing technology, today announced the launch of Campbell’s® Fresh-Brewed Soup®, in partnership with Campbell Soup Company, available for purchase on Keurig.com.
Campbell’s® Fresh-Brewed Soup® can be brewed in all Keurig® Hot brewers that use K-Cup® pods, and is available in two varieties: Homestyle Chicken Broth & Noodle Soup Mix and Southwest Style Chicken Broth & Noodle Soup Mix. Both varieties are 70 calories or less per serving and are made without artificial colors or flavors.
Brewing soup with your Keurig® is easy. Campbell’s® Fresh-Brewed Soup® kits are a two-step process; each kit includes a noodle packet and a broth K-Cup® pod. To brew soup, simply empty the soup packet into a 12-oz cup, insert the K-Cup® pod, brew, stir, let sit and enjoy!
“Launching Campbell’s into the Keurig® hot system marks a milestone as our first expansion beyond beverages,” says Mark Wood, Chief Business Development and Partners Officer, Keurig. “We are thrilled to offer consumers the ability to brew soup in their Keurig brewer, and the opportunity to use their brewer on more occasions throughout the day.”
“Campbell’s® Fresh-Brewed Soup® varieties are packed with taste and provide a new, convenient way for consumers to enjoy soup,” said Michael Goodman, Marketing Director, Innovation, Campbell Soup. "We know more than 80 percent of people who buy Keurig pods also buy Campbell’s soup, so bringing together two products people love in one handy kit is a winning idea.”
Campbell’s® Fresh-Brewed Soup® Kits are available in 8-count boxes on Keurig.com/campbells-soup, each kit includes one noodle packet and one broth K-Cup® pod. In addition to launching on Keurig.com, Campbell’s® Fresh-Brewed Soup® Kits are also available in grocery and club stores and Amazon.com. To see how Campbell’s® Fresh-Brewed Soup® is brewed, visit FreshBrewedSoup.com.
For instructions on how to brew this unique product, visit www.youtube.com/watch?v=N46K2CDoD0M
About Keurig Green Mountain, Inc.
As a leader in specialty coffee, coffee makers, teas and other beverages, Keurig Green Mountain (NASDAQ: GMCR), is recognized for its award-winning beverages, innovative brewing technology, and socially responsible business practices. The Company has inspired consumer passion for its products by revolutionizing beverage preparation at home and in the workplace. Keurig supports local and global communities by investing in sustainably-grown coffee and by its active involvement in a variety of social and environmental projects. By helping consumers drink for themselves, we believe we can brew a better world. For more information visit: www.KeurigGreenMountain.com. To purchase Keurig® products visit: www.Keurig.com or www.Keurig.ca. For more information about the new Keurig KOLD™ system, coming soon: www.Keurig.com/kold
Keurig routinely posts information that may be of importance to investors in the Investor Relations section of its website, www.KeurigGreenMountain.com, including news releases and its complete financial statements, as filed with the SEC. The Company encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the Company's automatic email news release delivery, individuals can receive news directly from Keurig as it is released.
About Campbell Soup Company
Campbell (NYSE:CPB) is driven and inspired by our Purpose, “Real food that matters for life’s moments.” The company makes a range of high-quality soups and simple meals, beverages, snacks and packaged fresh foods. For generations, people have trusted Campbell to provide authentic, flavorful and readily available foods and beverages that connect them to each other, to warm memories, and to what’s important today. Led by its iconic Campbell’s brand, the company’s portfolio includes Pepperidge Farm, Bolthouse Farms, Arnott’s, V8, Swanson, Pace, Prego, Plum, Royal Dansk, Kjeldsens and Garden Fresh Gourmet. Founded in 1869, Campbell has a heritage of giving back and acting as a good steward of the planet’s natural resources. The company is a member of the Standard & Poor’s 500 and the Dow Jones Sustainability Indexes. For more information, visit www.campbellsoupcompany.com or follow company news on Twitter via @CampbellSoupCo.
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