Research and Markets: Digital TV World Databook 2015: Digital TV Penetration Climbed from 40.5% at End-2010 to 67.2% by End-2014

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/shd5s2/digital_tv_world) has announced the addition of the "Digital TV World Databook 2015" report to their offering.

About 455 million digital homes were added around the world between end-2010 and end-2014, according to a new report. This took the digital TV household total for the 138 countries covered in the Digital TV World Databook report to 1,045 million.

From the 455 million digital homes added between 2010 and 2014, 111 million came from primary DTT. Digital cable contributed a further 182 million.

However, there were still 509 million analog TV households (terrestrial and cable) by end-2014, although this was down from 866 million at end-2010. There were 322 million analog terrestrial homes (down by 304 million since 2010) and 187 million analog cable ones (down by 149 million) at end-2014.

Of the digital TV household additions between 2010 and 2014, 287 million were in the Asia Pacific region; more than doubling its total to 513 million. China became the largest digital TV household nation in 2010, rising to 285 million digital TV homes (27% of the world's total) by end-2014.

Pay TV revenues [subscriptions and on-demand revenues from movies and TV episodes] crossed $200 billion in 2014, up by 14.5% from $176 billion in 2010. Cable (analog and digital combined) generated the highest revenues by platform, with $92 billion in 2014. However, cable TV revenues are falling. IPTV revenues reached $19.8 billion in 2014, up by $10 billion on 2010.

For more information visit http://www.researchandmarkets.com/research/shd5s2/digital_tv_world

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Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Media and Entertainment