Chango to Present on The Potential of Programmatic for Brand Marketers at iMedia Brand Summit 2015

Keith Lorizio, Chief Revenue Officer of Chango, to address how programmatic advertising can help brands instantly create an emotional connection with their consumers

AMELIA ISLAND, Fla.--()--Chango, the only programmatic advertising company powered by live-profile technology, today announced that Keith Lorizio, Chief Revenue Officer, will be speaking at iMedia Brand Summit: Man vs. Machine happening in Amelia Island, Florida from February 22 to February 25, 2015. The presentation, “From Impressions to Interactions: How Brand Marketers are Waking Up to the Programmatic Opportunity” will go into why programmatic should be added to a marketer’s branding strategy, how it can create high-touch connections for better brand results, how creativity and programmatic can work together, how brands can best leverage programmatic and the rise of video and programmatic premium.

       

Who:

Keith Lorizio, Chief Revenue Officer, Chango

What:

From Impressions to Interactions: How Brand Marketers are Waking Up to the Programmatic Opportunity

Where:

iMedia Brand Summit 2015
Omni Amelia Island Plantation Resort
39 Beach Lagoon
Amelia Island, Florida 32034

When:

February 22-25, 2015
February 24, 8:00 AM: From Impressions to Interactions: How Brand Marketers are Waking Up to the Programmatic Opportunity

Why:

The iMedia Brand Summit brings together industry leaders and brand marketers to discuss technological disruption in marketing. Speakers and attendees include Coca-Cola, Walgreens, Kraft, eMarketer, Advertising Age, and many more.
 

To learn more about the conference agenda and speakers visit the iMedia Brand Summit website.

About Chango

Chango is a programmatic advertising company, purpose-built for the marketer. The company uses exclusive intent data and technology to create relevant, timely advertising campaigns, and produce rich customer insights. The company’s unique live-profile technology makes intent data available faster than anyone else to help clients efficiently build brand awareness, acquire new customers and retarget site visitors. Chango works with more than 60 of Fortune 500 marketers and companies such as eBay, Sears, Clorox, Sprint and Toyota. To find out more, visit: http://www.chango.com.

About iMedia Communications, Inc.

iMedia, named the top must-attend marketing conference for leaders by Forbes.com, is the leading event and media company for senior digital marketing, media, and advertising leaders. The iMedia event portfolio includes the iMedia Agency Summit, iMedia Brand Summit, and more. For more information see: http://www.imediaconnection.com/summits/ or contact Lizzie@imediaconnection.com.

Contacts

Pluck PR
Kate Gundry, 617-797-5174
chango@pluckpr.com

Contacts

Pluck PR
Kate Gundry, 617-797-5174
chango@pluckpr.com