Toshiba Unveils New SD Memory Cards Offering World-Fastest Write Speed

- To launch EXCERIA series compliant with UHS-II -

TOKYO--(BUSINESS WIRE)--Toshiba Corporation (TOKYO:6502) today announced that it will launch a new series of SD memory cards offering the world's fastest data write speed. The latest edition to its line-up of EXCERIA memory cards designed to offer users of high-end digital cameras an excellent experience, the EXCERIA PRO™¹ and EXCERIA™¹ cards will be launched in major markets worldwide, starting with Japan in October.

EXCERIA cards compliant with UHS-II will be available in two series. The EXCERIA PRO series will offer photographers a data write speed of 240MB/sec² the world's fastest³, while the EXCERIA series will write at 120MB/sec. They will allow digital camera users to shoot still images continuously at high speed.

The cards are the first in the EXCERIA line-up to integrate a newly developed controller compliant with UHS-II⁴ the ultra high speed serial bus interface defined in SD Memory Card Standard Ver. 4.10, and they achieve significantly higher data transfer speeds than earlier UHS-I compliant cards⁵.

While digital cameras have made huge strides in image quality and versatility, users have long wanted to see improvements in data transfer rates and write times, so as to be able to takes bursts of photographs in quick succession. This demand has grown increasingly strong as high performance digital single-lens reflex cameras and mirrorless interchangeable-lens cameras have gained popularity and moved into the mainstream. Further advances in higher resolution image recording (including 4K2K video), will also fuel demand for transfers of data-rich images at high speed.

Looking to the future, Toshiba, a world leader in the NAND flash memory business, will continue to meet market demands by enhancing its line-up of UHS-II compliant SD memory cards.

Notes:

[1] EXCERIA PRO™ and EXCERIA™ are trademarks of Toshiba Corporation.

[2] Maximum data writing speed may vary depending on the host device and file size.

[3] As of July 2013

[4] UHS-II is the ultra high speed serial bus interface in SD Memory Card Standard Ver.4.10 that delivers data at 156MB/s by single lane access and 312MB/s by dual lane access.

[5] EXCERIA Type 1 SD-GU032G1 (32GB)
Read Speed: 95MB/s, Write Speed: 90MB/s

Outline of New SD Memory Cards
1. UHS-II Compliant EXCERIA PRO Card
Product Name	Capacity	Maximum Transfer Speed		Price	Start of Sales (Plan)
		Read	Write
THNSX016GAABM3	16GB	260MB/s	240MB/s	Open	October 2013
THNSX032GAABM4	32GB	260MB/s	240MB/s	Open	October 2013

2. UHS-II Compliant EXCERIA Cards
Product Name	Capacity	Maximum Transfer Speed		Price	Start of Sales (Plan)
		Read	Write
THNSX032GAB4M3	32GB	260MB/s	120MB/s	Open	November 2013
THNSX064GAB4M4	64GB	260MB/s	120MB/s	Open	November 2013
Note: Product names above are for the Japanese market.

Key Features (All EXCERIA series)

1. Compliant with the SD Memory Card Standard Ver.4.10 HD312, which defines 312MB per sec as the fastest data transfer speed under the SD Memory Card Standard Ver.4.10 UHS-II.
2. SDHC memory cards (32GB, 16GB) are interoperable with SDHC host devices compliant with SD Memory Card Standard Ver.2.0.
3. Integrates highly secure CPRM copy protection technology.
4. The minimum recording speed is UHS speed class1.

Specifications
1. UHS-II Compliant EXCERIA PRO Cards
Part Number	THNSX032GAABM4	THNSX016GAABM3
Capacity	32GB	16GB
Maximum Read Speed	260 MB/s
Maximum Write Speed	240 MB/s
UHS Speed Class	UHS Speed Class 1
Interface	Reference clock = 52MHz Data rate = 1.56Gbps(FD156), 3.12Gbps(HD312) UHS-II Bus modes = HD312, FD156
Power Supply Voltage	VDD1=2.7-3.6V, VDD2=1.7V-1.95V
Compliant Standard	SD Memory Card Standard Ver.4.10
File Format	FAT32
External Dimensions	32.0mm(L)×24.0mm(W)×2.1mm(T)
Weight Approx.	Approx. 2g

2. UHS-II Compliant EXCERIA Cards
Part Number	THNSX064GAB4M4	THNSX032GAB4M3
Capacity	64GB	32GB
Maximum Read Speed	260 MB/s
Maximum Write Speed	120 MB/s
UHS Speed Class	UHS Speed Class 1
Interface	Reference clock = 26MHz Data rate = 1.56Gbps(FD156), 3.12Gbps(HD312) UHS-II Bus modes = HD312, FD156
Power Supply Voltage	VDD1=2.7-3.6V, VDD2=1.7V-1.95V
Compliant Standard	SD Memory Card Standard Ver.4.10
File Format	exFAT	FAT32
External Dimensions	32.0mm(L)×24.0mm(W)×2.1mm(T)
Weight Approx.	Approx. 2g
Note: Product names above are for the Japanese market.

*SDHC memory cards (32GB, 16GB) can be used only in SDXC or SDHC compliant devices integrating FAT32 file format.

*SDXC memory cards (64GB) can be used only in SDXC compliant devices integrating exFAT file format.

Customer Inquiries:
Memory New Business Development Department
Tel: [phone]

Information in this document, including product prices and specifications, content of services and contact information, is current on the date of the announcement but is subject to change without prior notice.

About Toshiba
Toshiba is a world-leading diversified manufacturer, solutions provider and marketer of advanced electronic and electrical products and systems. Toshiba Group brings innovation and imagination to a wide range of businesses: digital products, including LCD TVs, notebook PCs, retail solutions and MFPs; electronic devices, including semiconductors, storage products and materials; industrial and social infrastructure systems, including power generation systems, smart community solutions, medical systems and escalators & elevators; and home appliances.

Toshiba was founded in 1875, and today operates a global network of more than 590 consolidated companies, with 206,000 employees worldwide and annual sales surpassing 5.8 trillion yen (US$61 billion). Visit Toshiba's web site at www.toshiba.co.jp/index.htm