DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/v9vgxm/life_insurance_in) has announced the addition of the "Life Insurance in Hong Kong, Key Trends and Opportunities to 2016" report to their offering.
The report provides in depth market analysis, information and insights into the Hong Kong life insurance market, including:
- The Hong Kong life insurance market's growth prospects by life insurance categories and customer segments
- The various distribution channels in the Hong Kong life insurance market
- The competitive landscape in the Hong Kong life insurance market
- A description of the life reinsurance market in Hong Kong
In terms of gross written premiums, the life insurance segment was the largest in the Hong Kong insurance industry during the review period and accounted for a share of 87.8% of the total insurance industry written premiums in 2011. The segment's growth was driven by a rising consumer awareness regarding life insurance coverage, favorable government regulations, and increasing product innovations and marketing campaigns. However, consumers have been reluctant to invest in unit-linked products as such cover is highly exposed to market conditions, resulting in a decline in demand.
Key Topics Covered:
1 Executive Summary
2 Introduction
3 Hong Kong Insurance Industry Attractiveness
4 Life Insurance Segment Outlook
4.1 Life Insurance Growth Prospects by Category
4.2 Life Insurance Growth Prospects by Customer Segments
5 Analysis by Distribution Channel
5.1 Direct marketing Channel
5.2 Bancassurance Channel
5.3 Agencies Channel
5.4 E-Commerce Channel
5.5 Brokers Channel
5.6 Other Channels
6 Regulatory Policies
7 Porter's Five Forces Analysis - Hong Kong Life insurance
7.1 Bargaining Power of Supplier: Low to Medium
7.2 Bargaining Power of Buyer: Medium to High
7.3 Barriers to Entry: Medium to High
7.4 Intensity of Rivalry: High
7.5 Threat of Substitutes: Low to Medium
8 Reinsurance Growth Dynamics and Challenges
9 Competitive Landscape and Strategic Insights
10 Business Environment and Country Risk
11 Appendix
Companies Mentioned
- AXA (Hong Kong) Life Insurance Co., Ltd.
- American International Assurance Company (Bermuda) Limited
- BOC Group-life Assurance Company Limited
- HSBC Insurance (Asia) Ltd.
- Hang Seng Life Lt
- Manulife (International) Limited
- Prudential Corporation Asia Limited
For more information visit http://www.researchandmarkets.com/research/v9vgxm/life_insurance_in
