WAYLAND, Mass.--(BUSINESS WIRE)--Joe McVicker, Founder and President of PowerWeek.com, announced today that the company is discontinuing their freemium pricing model and moving to a more traditional free trial approach. PowerWeek.com, the “nudge and grow” accountability program for teams in direct sales, networking marketing and MLM, made the decision to shift away from a freemium model based on user feedback.
“Our users made it clear they love the fact PowerWeek.com is advertising free,” says McVicker. “We want to honor our commitment to provide a fun, easy-to-use online program for planning your week, tracking activity and building accountability that is free from the distractions of advertising.”
McVicker continues, “We’ve seen about an 8% conversion rate from our free plan to a paid group or annual plan since January and we’re pleased with that level of initial response. What surprised us during our recent Accountability Rocks challenges were the number of users who commented that paying something significantly increased their commitment to the program.”
“Our audience is primarily work at home women,” says Caren McVicker, Founder and CEO. “They are used to paying for books, CD’s, and seminars. We needed to help them see PowerWeek.com as another tool to help them grow their business. A more traditional pricing model is just a better fit.”
PowerWeek.com offers a 7-Day Free Trial. Their Solo plan is $24 a year and gives users access to all of PowerWeek.com’s planning, tracking and reporting features as an individual. Additional annual plans range from $48 to $192 a year and offer varying levels of Smart Shares. Smart Shares let you see the goals and activities of other team members so you can build accountability and coach your team through PowerWeek.
The popular Accountability Rocks Program is $32 per person and includes 12 Smart Shares for 8 Weeks. It is designed for small groups where everyone can see and support each other in reaching their goals.
PowerWeek.com is based on the fundamental principle that people are more likely to follow through on their goals when they are sharing their intentions with others. Caren McVicker sums it up, “A little help getting organized around your goals, going on record with your intentions, staying focused and celebrating small victories makes a powerful difference and produces results.”
About PowerWeekTM.com
PowerWeek.com is the “nudge and grow” accountability program for teams in social selling. PowerWeek.com is a way for women working from home to set weekly activity targets, stay focused, overcome fears, build confidence, and get more done. It’s no secret, when you share your goals and intentions with others you are more likely to follow through. PowerWeek.com’s Smart Steps approach ignites the potential of your team, increases their productivity, and reduces stress in business and at home. Learn more at http://www.powerweek.com.
