Research and Markets: 2012 Report on the $90 Billion US TV Broadcast & Cable Networks Market Featuring ABC, CBS, FOX, and NBC, Discovery Channel, ESPN, CNN, and TNT

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/4bsfsk/tv_broadcast_and) has announced the addition of the "TV Broadcast & Cable Networks" report to their offering.

The TV broadcast and cable network industry in the US includes more than 1,300 companies with combined annual revenue of about $90 billion. Major broadcast TV networks are ABC, CBS, FOX, and NBC; major TV cable networks are Discovery Channel, ESPN, CNN, and TNT. Large non-network station groups include Sinclair Broadcast Group, Hearst Television, and Raycom Media. The industry is highly concentrated: the top 50 companies account for about 90 percent of revenue.

The industry includes about 900 broadcast TV firms and more than 400 cable/subscription firms; broadcast TV accounts for about 40 percent of industry revenue and cable TV, for about 60 percent. The industry doesn't include companies that broadcast primarily on the Internet, produce and sell taped TV programs, distribute cable and other TV programs, or use TV as a retail outlet.

Global TV broadcast and cable network industry revenues total about $375 billion, according to UK communications regulator Ofcom. Leading companies based outside the US include German conglomerate Bertelsmann (owner of European broadcaster RTL Group), Nippon Hoso Kyokai of Japan, and the British Broadcasting Corporation (BBC).

Competitive Landscape:

Business advertising, program popularity, and consumer demographics drive demand. The profitability of individual companies depends on advertising volume, programming mix, and efficient operations. Large companies have advantages of market dominance, often owning the only TV stations in a geographic area. Small companies can compete effectively with special programming that attracts a targeted audience. The industry is capital-intensive.

Key Topics Covered:

1. Industry Overview
2. Quarterly Industry Update
3. Business Challenges
4. Business Trends
5. Industry Opportunities
6. Call Preparation Questions
7. Financial Information
8. Industry Forecast
9. Web Links and Acronyms

For more information visit http://www.researchandmarkets.com/research/4bsfsk/tv_broadcast_and