DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/89s6ff/consumer_attitudes) has announced the addition of Canadean Ltd's new report "Consumer Attitudes and Online Retail Dynamics in China" to their offering.
The Chinese online retail landscape is dominated by domestic, pure-play, mass-merchandise online retailers, both in terms of number of players as well as transaction value. Though brick-and-mortal retailers had previously underestimated the rewards the online channel can offer, they now are increasing investments in the online channel.
Sports and leisure equipment was the fastest-growing product group, with a CAGR of over 115% during 2006-2011.
Books, news and stationery are expected to become the fastest-growing product group with a CAGR over 55% during 2011-2016.
Consumer Attitudes and Online Retail Development in China is the result of Canadean's extensive market research covering the online retail industry in China. It provides the magnitude, growth, share, and dynamics of the online retail market in China. It provides data for historic and forecast online retail sales, and also includes the business environment and country risk related to the Chinese online retail environment.
This report is an essential tool for companies active across China's online retail value chain and for new players considering entry into the Chinese online retail market.
Key Features and Benefits:
Understand the consumer behavior and online trends in China
Understand which products will be the major winners and losers in the coming years
Learn from best practices approaches outline in the case studies of leading online retailers.
Improve market and strategic planning using highly granular, forward-looking market data. Detailed category coverage is provided, covering 25 products across eight product groups that include:
- Apparel
- Accessories
- Luggage and Leather Goods
- Book
- News and Stationery
- Electricals and Electronics
- Food and Grocery
- Furniture and Floor Coverings
- Home and Garden Products
- Music
- Video and Entertainment Software
- Sports and Leisure Equipment
Assess the impact of economic recession and recovery on market growth
Companies Mentioned:
- 360buy.com
- Taobao Mall (Tmall)
- Dangdang
- Vancl
For more information, including full table of contents, please visit http://www.researchandmarkets.com/research/89s6ff/consumer_attitudes
Source: Canadean Ltd