DUBLIN--(BUSINESS WIRE)--Dublin - Research and Markets (http://www.researchandmarkets.com/research/t3j36j/global_mobile_da) has announced the addition of the "Global - Mobile Data - Messaging Services Insights" report to their offering.
The popularity of mobile messaging services has remained strong on the back of the introduction of capped data changes, smart phones and bundled services. However other forms of messaging beyond text are gaining ground, particularly free messaging services offered by social networks and MMS and MIM. The world's unstoppable need to communicate in increasingly inventive ways means the messaging industry as a whole continues to have a bright future ahead.
This report provides a global overview of the email, SMS, Instant Messaging (fixed and mobile), Multimedia Messaging Services and Unified Communication sectors, including broad statistics, where available.
Latest developments:
- We are seeing an increase in the popularity of MMS and MIM, driven by the increased usage of mobile broadband services around the world;
- the messaging industry generates hundreds of billions in revenue each year, with SMS/PSMS accounting for the majority;
- Incorporating smart phones, tablets and video conferencing into Unified Communications is a growth area;
- Social messaging is also gaining popularity.
Key Topics Covered:
1. Synopsis
2. Introduction
2.1 The declining SMS market
3. Short Messaging Service (SMS)
3.1 Premium SMS (PSMS)
4. Interesting examples of SMS applications
4.1.1 Subway sandwich ordering and promotions
4.1.2 SMS based e-health service
4.1.3 SMS a weapon against counterfeiting
4.2 Permission-based SMS
5. Mobile Instant Messaging (MIM)
6. Multimedia Messaging Service (MMS)
7. Unified Communications (UC)
7.1 Market overview
7.2 IM in enterprise combined with UC
7.3 A new dawn for UC
8. Email/mobile email
9. Machine-to-Machine (M2M)
9.1 Machine-to-machine communications (M2M)
9.2 Connected devices
10. Unstructured Supplementary Service Data (USSD)
10.1 Store-and-forward messaging services
10.2 Early providers
10.3 USSD analysis
Table 1 - Worldwide messaging revenue - 2010 - 2015
Table 2 - Worldwide messaging industry revenue by key segment - 2012
Table 3 - Worldwide text messages sent - 2010; 2012
Table 4 - MMS global revenue - 2009 - 2012
Table 5 - Worldwide number of email users - 2009; 2011
Table 6 - Number of emails sent each day worldwide - 2007; 2009; 2011; 2013
Table 7 - Worldwide connected devices
Chart 1 -Worldwide market share of M2M connections - 2011; 2020
Exhibit 1 - A brief history - SMS
Exhibit 2 - Definition: Premium SMS
Exhibit 3 - Sybase 365
Exhibit 4 - MMS for criminal surveillance
Exhibit 5 - Microsoft and HP - developing a Unified Communications platform
Exhibit 6 - Key benefits of USSD
For more information visit http://www.researchandmarkets.com/research/t3j36j/global_mobile_da