Bally Technologies to Showcase Innovative Games and Award-Winning Systems Solutions at the FADJA Gaming Trade Show in Colombia April 11-12

Michael Jackson King of Pop™ and GREASE™ video slots to highlight show

stand #52
FADJA

LAS VEGAS--()--Bally Technologies, Inc. (NYSE: BYI), a leader in slots, video machines, casino-management, interactive applications, and networked and server-based systems for the global gaming industry, today announced that it will exhibit a large selection of innovative gaming solutions at the FADJA trade show in Bogotá, Colombia, April 11-12. This will be the fourth consecutive year Bally has showcased its games and systems solutions at the South American show.

“We are extremely excited to showcase our new world-class licensed brands and award-winning systems solutions in South America,” said Bally Technologies’ Senior Director of Latin America Ricardo Regner. “Attendees will experience our new compelling game content, trailblazing play mechanics, and floor-wide bonusing applications that deliver an incomparable entertaining experience across the casino floor on games from any manufacturer.”

Bally will exhibit 30 unique game titles and a wide array of cutting-edge systems technologies in stand #52.

Taking center stage is Michael Jackson King of Pop, which features one of the most widely beloved and influential artists of all time in an exciting, music-filled game on Bally’s new Pro Series™ V22/32 cabinet with the custom, Pro surround-sound chair. Offering everything from mystery wilds bonuses and free games bonus events and featuring hit songs Bad, Beat It, Billie JeanDirty Diana, and Smooth Criminal, this game is highlighted by a U-Spin™ Platinum Record Bonus and video clips showcasing the performer. Michael Jackson is represented exclusively for licensing by the Bravado International Group.

Inspired by Paramount Pictures’ 1978 American musical film about two love-struck teens in a 1950s high school, GREASE is Bally’s first double-play game, featuring two, 25-line games – enabling the player to play two games at once. GREASE also fully utilizes Bally’s iDeck™ touch-screen button deck in the “Dance Off” Free Games feature in which players “dance” on the iDeck to win additional free games or credits, and in the “How Cool Are You?” bonus in which the player selects from one of four cars on the iDeck and the car moves up the ladder; the winning character indicates the player’s “coolness” factor and awards one of the four progressive jackpots or credit values.

Bally will display the award-winning Fish’n for Loot™ and Total Blast™ on the Pro™ Upright cabinet. These exciting new games introduce Bally’s U-Shoot™ virtual-shooting gallery bonus-game play mechanic in which the player touches the iDeck to create weapons for “shooting” at targets on the main game screens.

Also being shown is the arcade favorite SKEE-BALL® on the Pro™ V32 cabinet. The game, which recently won a Slot Floor Technology award for innovation, includes a bonus feature in which players touch and slide to throw the SKEE-BALL®, winning “tickets” that enable them to “Pick a Prize” on the game that reveals credit awards.

All That Jazz™, also featured on Bally’s Pro V32 cabinet, has a revolutionary iDeck feature called U-Play™, in which players touch and play virtual piano keys. Players attempt to follow a melody by playing the piano keys. Every note is converted into numbers which populate four bonus reels. At the end of the song, the reels are spun to reveal the base-game prize.

For the award-winning Pro Curve™ cabinet, featuring the industry’s only curved LCD to emulate spinning reels on a video slot, FADJA attendees will see a variety of titles, including Moon Goddess™, Sun God™, Money Works™, Cash Cruise™, and Break the Ice™. Included in the Curve lineup are several new play mechanics such as Rolling Wilds™ and Breakthrough Free Games™.

FADJA visitors will also experience Bally’s world record-setting technology iVIEW Display Manager™ (DM) and Elite Bonusing Suite™ (EBS), which are able to create dramatic new levels of excitement and anticipation to the slot-play experience throughout the entire gaming floor through a player-user-interface coupled with powerful bonusing technology that enables instant slot tournaments, virtual-racing events, and more.

About Bally Technologies, Inc.

With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates, and distributes advanced gaming devices, systems and technology solutions worldwide. Bally’s product line includes reel-spinning slot machines, video slots, wide-area progressives, interactive and mobile applications, and Class II, lottery, and central-determination games and platforms. Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. For more information, please contact Laura Olson-Reyes, Senior Director, Marketing & Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com. Connect with Bally on Facebook, Twitter, YouTube and LinkedIn.

This news release may contain “forward-looking” statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company’s filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today’s date.

– BALLY TECHNOLOGIES, INC. –

Michael Jackson − ©2012 Triumph International, Inc. under license from Bravado Merchandising. All rights reserved. GREASE − ©2012 Paramount Pictures. All Rights Reserved. SKEE BALL® − ©2012 SKEE BALL®, Inc. & ® All Rights Reserved. Used Under Authorization.

Contacts

Bally Technologies, Inc.
Laura Olson-Reyes, 702-584-7742
Senior Director, Marketing & Corporate Communications
Lolson-reyes@ballytech.com
Michael Carlotti, 702-584-7995
Vice President of Treasury and Investor Relations
mcarlotti@ballytech.com

Contacts

Bally Technologies, Inc.
Laura Olson-Reyes, 702-584-7742
Senior Director, Marketing & Corporate Communications
Lolson-reyes@ballytech.com
Michael Carlotti, 702-584-7995
Vice President of Treasury and Investor Relations
mcarlotti@ballytech.com