GrayHair Software Announces the Launch of its Redesigned Website

Redesigned site provides mailers a one-stop platform for all their direct mail needs

MOUNT LAUREL, N.J.--(BUSINESS WIRE)--GrayHair Software, Inc., known for its industry-leading services for business mailers, announces the launch of its dramatically redesigned website (www.GrayHairSoftware.com), which boosts awareness of its innovative cloud platform, SelectSolutions™.

The newly designed website allows current and future clients access to GrayHair’s SelectSolutions platform, which contains a complete range of current and newly added services. Through this forward-thinking layout and navigation, site visitors can explore a natural application usage progression. Whether you are a mail owner looking to add services to your current mail campaign or a mail services provider looking to join the reseller program, the new site directs you to the best options for your needs.

“We’ve redesigned our website to provide our clients as much useful information as possible about our applications and services. Now the information is being presented in a format that makes it easier to see the logical progression from one service to another resulting in a complete solution, which helps our clients stay productive and competitive. Our applications have always been the most innovative and cutting edge. We are following suit with our website,” says Raymond Chin, Director Product Development and Management, GrayHair Software.

The new website also features the release of numerous new services currently being offered in the SelectSolutions platform. These include new Postal management services including presort analysis through the Predictive Presort application and new Address Quality Services including CASS™, CASS Reprocessing, NCOA^Link®, Return Mail Management, AEC Management and GrayHair’s proprietary Historical ACS and Universal ACS Priors. Visitors to the site will also see the launch of the List Management features in the SelectSolutions platform. These applications include List Services, which contains GrayHair’s industry leading Change of Address Masterfile, as well as its List Duplication Elimination and Suppression services.

Designed by Philadelphia-based interactive agency O3 World (www.O3World.com), the new website mimics a more modern swipe action navigation. GrayHair’s new website continues to focus on the company’s core competencies, which include its mail tracking services, its Intelligent Mail^® barcode assignment and management applications and its newly launched, one-of-a-kind mail monitoring service, MailWatch™. What the site truly highlights is GrayHair’s industry leading mail experience. Through its Knowledge Center section, GrayHair highlights its case studies, white papers and podcasts, which are done in tandem with the Association for Postal Commerce (www.PostCom.org). Along with providing information about GrayHair products and services, there is a USPS® Alerts section to keep clients up to date on critical information on postal happenings and direct mail hot topics.

“These new services and the new website continue to reflect GrayHair’s standard on cutting-edge technology and its ‘customer first’ philosophy. When visitors come to this site, they will quickly realize that ‘The Best Solution is a Platform™’”, says Cameron Bellamy, CEO and President of GrayHair Software.

For more information about GrayHair and its products, contact Bobby Tiedeken by phone at [phone] or by email at [e-mail].

About GrayHair Software, Inc.

GrayHair Software, Inc. is an innovator and industry leader in the development of applications and services that improve and automate the management of business mail. GrayHair’s offerings are delivered via SelectSolutions™, a cloud-based platform that merges Software as a Service with managed services. This customizable set of critical mailing services includes IM^® barcode assignment, mail tracking, address quality, presort analysis, mail monitoring, postage reconciliation and a variety of other mail processing applications. GrayHair’s ground-breaking solutions are designed by the leading minds in the mail industry and backed by an experienced, dedicated customer support team. For more information, visit www.grayhairsoftware.com.

GrayHair Software is a non-exclusive NCOA^Link Limited Service Provider licensee of the USPS. The following trademarks are owned by the USPS: CASS, NCOA^Link, Intelligent Mail, IM barcode and USPS. AD# 1.12