DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/772cfe/consumer_trends_in) has announced the addition of Canadean Ltd's new report "Consumer Trends in the Skincare Market in Brazil , 2011" to their offering.
Marketers in the Skincare market in Brazil face a major challenge. Understanding market size and segmentation is valuable, but the keys to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends. Consumers' uptake of products and the influence of consumer trends are fundamental causes of change in markets - and as such marketers need to know what these trends are and be able to quantify their influence in the market.
This report provides integrated data on consumer trends, consumer groups and market data which show exactly the size of consumer groups, how much of the Skincare market in Brazil they account for and which consumer trends drive their behaviour, and as such allows marketers to develop strong growth strategies.
Key Highlights:
- Detailed category coverage is provided, covering the Body Care market, the Depilatories market, the Facial Care market, the Hand Care market and the Make-Up Remover markets
- Detailed consumer segmentation data covering over 30 consumer groups, 20 consumer trends and consumption frequency for each product category covered.
- Detailed brand and private label category shares for 2011 for each product category
- Unique retailer choice and switching data at the product category level for 2011
Reasons to Buy:
The data provided allows marketers to track consumer behaviour through to its actual value impact on a product market. Unique in the market, this provides readers with a highly detailed data analysis of the market allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviours.
For more information visit http://www.researchandmarkets.com/research/772cfe/consumer_trends_in