DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/c023da/understanding_2012) has announced the addition of the "Understanding 2012 Can-Spam Email Marketing Updates & Regulations " audioconference to their offering.
In this webinar, ExecSense examines everything you need to know in 60 minutes about the most up-to-date implications of the Can-Spam act, how other marketers are changing the way they do email marketing, and new interpretations of Can-Spam that every marketer needs to know about. The webinar is led by an expert on this topic, Christine Hollinden (CEO, Hollinden Strategic Consulting), and covers:
- What every marketing executive should know about the most up-to-date implications of Can-Spam for 2012 and how other marketers are changing their email strategies as a result
- Learn about the 7 most important Can-Spam regulations that are tripping up marketers and causing fines, as well as how to safeguard your company by establishing a companywide policy and putting simple procedures in place
- The 10 questions most asked by marketing executives about the future of Can-Spam so that they can be aware of new regulations that are likely to become law as they develop new email marketing programs
- Specific case studies of how 5 companies are updating their email marketing strategies for 2012, their reasons for doing so and how they thing it will actually help with clicks and conversions, and important lessons learned that you need to know about to prevent fines in 2012
For more information visit http://www.researchandmarkets.com/research/c023da/understanding_2012