DALLAS--(BUSINESS WIRE)--DG, the world’s leading ad management and distribution platform, today announced the launch of its Global Advertising Distribution Network. Capitalising on a number of acquisitions and partnerships, DG is now uniquely positioned to provide a single source solution for both broadcast and digital content.
“The rapid emergence of non-linear channels now inspire broadcasters to actively seek new ways to streamline and optimise their advertising delivery across multiple platforms.” said Thomas Bremond, Senior Vice President of DG Europe. “DG is able to provide content and expertise that crosses the boundaries of traditional and digital - allowing broadcasters to be on the front lines of the new world of convergence with an experienced, trusted partner to make it all happen.”
Last June, DG announced a strategic three year partnership with SmartJog establishing a worldwide media services platform. This collaboration allows DG to enhance how commercials are distributed and utilised throughout the international broadcast community. Broadcasters will benefit from DG’s TV ad distribution platform and SmartJog’s long form content delivery solutions, combining the best in cloud computing and edge-server technology to create the ideal single source advertising delivery solution.
In addition, and complementing its global distribution network expansion, DG has dramatically elevated its online offering in order to meet global requirements and expectations for media convergence. DG recently acquired online ad technology providers MediaMind and Eyewonder seeking to draw upon their expertise in digital advertising solutions including rich media and data-driven advertising. DG also gained a broader, deeper global presence to better serve advertisers worldwide. As a result, DG’s integrated cross-channel platform now reaches thousands of TV and online media destinations globally.
About DG
DG connects more than 9,000 global advertisers and agencies with their targeted audiences through an expansive network of over 6,000 television broadcast stations and 8,200 web publishers in 64 countries. DG’s Television Division utilizes best-in-class network and content management technologies to enable marketers, agencies and studios to work faster, smarter and more competitively. The company’s Online Division, MediaMind, allows marketers to benefit from optimized management of online advertising campaigns while maximizing data driven advertising. For more information, visit www.DGit.com.
About SmartJog
SmartJog, a TDF subsidiary and the global leader in digital delivery with presence in 70 countries, offers a fully managed distribution and file transfer platform for the secure, fast, and reliable digital delivery of content. SmartJog is the trusted partner for the global exchange of all the Hollywood Studios' most critical content. SmartJog's digital cinema solutions provide a centralized place for clients' digital cinema needs, including distribution, localization, storage and asset management of Digital Cinema Packages. SmartJog also operates CDN (Content Delivery Network) solutions for the group in Europe, to enable the Internet distribution of media content to all connected devices.