LANGHORNE, Pa.--(BUSINESS WIRE)--MTI today announced the addition of Debbie Malovetz as Vice President, Strategic Services. In her new position, Malovetz will be responsible for the overall management of client relationships and will serve as a Professional Relationship Management (PRM) strategic consultant to pharmaceutical brand teams while developing new business opportunities within key accounts. MTI works as a strategic partner to offer experience and innovation in a perfect balance as a trusted PRM partner.
Jim Neumann, MTI’s Senior Vice President, Client Management said: “Debbie is a valuable addition to the MTI Strategic Services team. She brings with her a proven track record of success in selling, managing and closing complex technology-based marketing solutions for healthcare customers. She also possesses a thorough understanding of marketing technology and commands a broad knowledge of the pharmaceutical industry. Debbie’s background includes experience in nursing, pharmaceutical sales and training, and over 10 years experience delivering interactive healthcare marketing solutions to pharmaceutical clients.”
Malovetz was previously Vice President, Client Development with M3 Health of Norristown, PA. While there, she was the primary client contact responsible for expanding business within assigned accounts, providing strategic recommendations and managing all aspects of account services. Prior to M3 Health, she was Sales Director at PharMetrics, a unit of IMS in Watertown, MA, Account Director at MMT Solutions, Newtown, PA and Senior Account Director at Group DCA in Montclair, NJ, focused on client service and organic sales growth.
Malovetz earned her Bachelor of Science Degree in Nursing from McKendree College, Lebanon, IL.
About MTI:
Development of Professional Relationship Management Programs reaching each targeted HCP using our proprietary preference based channel and behavior data orchestrated through our DCS™ Marketing Platform, results in the most effective and efficient use of available resources. To contact an MTI representative, please call our Information Center at 267-569-2490 or via e-mail at: info@mtiadvantage.com.
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