NEW YORK--(BUSINESS WIRE)--The Procter & Gamble Company (NYSE:PG) unveiled three new commitments to touch and improve the lives of millions of families around the world at this year’s Clinton Global Initiative (CGI). Announced in New York at the CGI Annual Meeting, P&G committed to working with humanitarian agencies, retail partners and an energy efficiency organization on the following sustainability investments:
- The elimination of maternal and neonatal tetanus by 2015 through the Pampers/UNICEF “1 pack = 1 vaccine” campaign. Since 2006, Pampers and UNICEF have provided more than 300 million vaccines to help protect 100 million mothers and their babies from maternal and neonatal tetanus (MNT). This renewed CGI commitment will mean a decade of partnership with UNICEF to combat MNT.
- In partnership with the Alliance to Save Energy, and through its Tide brand and Future Friendly conservation education campaign, reach 100 million U.S. households by Earth Day 2013 with the information needed to convert from warm/hot water laundry habits to cold water washing. This campaign is part of P&G’s corporate sustainability goal of converting 70 percent of total global washing machine loads to cold water washing by 2020.
- Provide more than 300 million liters of clean drinking water to 2 million people affected by the drought and famine in East Africa through the P&G Children’s Safe Drinking Water Program and its partners. These efforts will help prevent 10 million days of illness in East Africa.
“The Clinton Global Initiative is an opportunity to reaffirm P&G’s commitment to responsible growth and to improving life throughout the world, and this year is no exception,” said Bob McDonald, P&G Chairman, President and Chief Executive Officer. “Now more than ever, it’s critical for companies like P&G to be a force for good in the world, and by connecting our employees and brands with thousands of partners who share our Purpose and values, we can achieve meaningful change that touch and improve lives.”
P&G RECOGNIZES ITS KEY SUSTAINABILITY PARTNERS
P&G also recognized five global partners last night for efforts in support of P&G social and environmental initiatives. Honored at a VIP reception held in conjunction with the 2011 Clinton Global Initiative, the event showcased the work of National Geographic, Target, U.S. Agency for International Development (USAID), UNICEF Uganda and The Carrefour Group in helping P&G meet or exceed previous sustainability commitments made at the Clinton Global Initiative.
“Each year P&G pledges to achieve significant, measurable progress to help address critical global issues,” said P&G Vice Chair of Global Business Units Dimitri Panayotopoulos. “Our partners play an instrumental role in fulfilling these commitments. We couldn’t be prouder to stand alongside these organizations to celebrate these accomplishments.”
Awards were presented to partners working on the following social and environmental sustainability programs:
- National Geographic: Partnered with P&G’s Future Friendly to launch the “Find Your Footprint” environmental education program. The campaign included a custom teacher curriculum, on-air PSAs and a classroom conservation contest to generate energy, waste and water reduction proposals from school-age students across the nation. The Find Your Footprint program was instrumental to helping P&G exceed its CGI commitment to bring conservation education to 50 million U.S. households.
- Target: Partnered with the P&G Children’s Safe Drinking Water Program and the P&G GIVE Health campaign to raise awareness of the global clean drinking water crisis and inspire their Guests (customers) to get involved through everyday purchases and actions. Together, Target and their Guests made a significant impact by providing more than 1 million days of clean drinking water through partnership with the June 2011 P&G brandSAVER.
- USAID: Partnered with the P&G Children’s Safe Drinking Water Program to provide clean drinking water to more than 2 million flood victims in Pakistan and to 1 million people living with HIV/AIDS in sub-Saharan Africa.
- The Carrefour Group: Expanded its partnership with Pampers to promote the “1 pack = 1 vaccine” campaign and raise over nine million vaccines – helping to eliminate Maternal and Neonatal Tetanus from Myanmar and enable 10 more countries to complete vaccination programs. The Carrefour Group helped raise as many vaccines in the past 12 months as it had during the previous three years, helping to protect more than six million babies and their mothers.
- UNICEF Uganda: Honored for its role as a strategic partner to the Government of Uganda in eliminating Maternal and Neonatal Tetanus in the country with support from the Pampers “1 pack = 1 vaccine” campaign.
This year marks the sixth year P&G has participated in the Clinton Global Initiative. For more information on P&G social and environmental sustainability efforts, visit www.pg.com/sustainability.
About the Clinton Global Initiative (CGI)
Established in 2005 by President Bill Clinton, the Clinton Global Initiative (CGI) convenes global leaders to devise and implement innovative solutions to some of the world’s most pressing challenges. Since 2005, CGI Annual Meetings have brought together nearly 150 current and former heads of state, 18 Nobel Prize laureates, hundreds of leading CEOs, heads of foundations, major philanthropists, directors of the most effective nongovernmental organizations, and prominent members of the media. These CGI members have made nearly 2,000 commitments, which have already improved the lives of 300 million people in more than 180 countries. When fully funded and implemented, these commitments will be valued in excess of $63 billion. The 2011 Annual Meeting will take place Sept. 20-22 in New York City.
This year, CGI also convened CGI America, a meeting focused on developing ideas for driving economic growth in the United States. The CGI community also includes CGI U, which hosts an annual meeting for undergraduate and graduate students, and CGI Lead, which engages a select group of young CGI members for leadership development and collective commitment-making. For more information, visit www.clintonglobalinitiative.org.
About Procter & Gamble
P&G touches and improves the lives of about 4.4 billion people around the world with its portfolio of trusted, quality brands. The Company's leadership brands include Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Pringles®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, and Ambi Pur®. With operations in about 80 countries, P&G brands are available in more than 180 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
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