New “Subscription Billing for Dummies” Book by Aria Systems Shows How to Monetize Recurring Revenues

Provides Guidelines on How to Select the Best Pricing Model, Attract New Customers and Increase Renewal Rates

Dreamforce 2011
VMworld 2011

SAN MATEO, Calif.--()--Aria Systems (http://www.AriaSystems.com), the leading provider of cloud billing and subscription management solutions, today announced the availability of Subscription Billing for Dummies, authored by Aria Systems. This book, in the popular Wiley Publishing series, provides strategic guidance on how recurring revenue businesses can best acquire, service and retain customers through optimizing recurring relationships throughout the customer lifecycle.

Through illustrative case studies from innovators including Disney, Ingersoll Rand, Taleo, HooteSuite, Roku, Pitney Bowes and others, readers will learn how companies brought new recurring revenue products to market while successfully addressing key challenges in the process.

Subscription Billing for Dummies is a must-read to learn how to:

  • Pick the right recurring revenue model: The pros and cons of the numerous options from freemium to usage-based pricing to hybrid approaches
  • Rethink the concept of billing: How billing transcends invoicing and is essential to building customer relationships in the on-demand economy
  • Increase revenue through greater customer acquisition and retention: Transform the customer lifecycle for 21st century competitiveness

Subscription Billing for Dummies is available now

Your free e-book, along with a video book trailer is available online at www.ariasystems.com. If you are interested in speaking with the author or would like to receive a print copy of the book, please email ariasystems@schwartzcomm.com.

Attending Dreamforce or VMWorld?

For a print copy of the book on the show floor look for the “Dummy Mascot” or stop by the Aria Systems booth and pick up a free copy.

What: Dreamforce
Where: Moscone Center, Booth 127
San Francisco, CA
When: August 30-September 2

What: VMWorld
Where: Sands Expo Center, Booth 660
Las Vegas, NV
When: August 29-September 1

About Aria Systems

Aria Systems is the subscription billing and management market leader serving Global 2000 companies. The Aria Subscription Billing Platform is the industry’s only enterprise-class solution that automates the entire subscriber life cycle for all recurring revenue models. Disney, Pitney Bowes, Ingersoll Rand, DreamWorks, EMC, Internap, Roku, VMware, Taleo and Hootsuite all rely on Aria for fast time-to-market, low operational costs and monetization flexibility. For more information about Aria Systems, visit www.AriaSystems.com.

Contacts

Schwartz Communications
Samantha Sok, 415-512-0770
ariasystems@schwartzcomm.com

Release Summary

New “Subscription Billing for Dummies” book by Aria Systems shows how to monetize recurring revenues

Contacts

Schwartz Communications
Samantha Sok, 415-512-0770
ariasystems@schwartzcomm.com