Sitel Unveils Call Center-Themed Children’s Book, “Agent D, Can You Help Me?”

August 17 Event at Asheville, NC Facility Celebrates Book and Employee Excellence

NASHVILLE, Tenn.--()--Sitel, a leading customer care outsourcing provider, announced today the unveiling of the Company’s first children’s book, “Agent D, Can You Help Me?” at its Asheville, North Carolina contact center facility on Wednesday, August 17 at 11 a.m. ET.

As a tribute to ICMI (International Customer Management Institute) founder Gordon F. MacPherson, Jr.’s original call center-themed children’s book, “Frankie at the Call Center,” Sitel called upon artistic employees in the Company’s Asheville site to write and illustrate the 32-page book. “Agent D, Can You Help Me?” is designed for children ages 2-8 to emphasize the importance of customer service representatives while teaching them to help others. The book presents customer service to children in a way that they can relate to, while at the same time helping Sitel employees overcome the challenges of sharing the specifics of their jobs, and build an academic foundation for their children through reading.

As Sitel is based in Nashville, Tennessee, Governor Bill Haslam wrote the book’s forward, sharing his passion for customer service, “‘Agent D, Can You Help Me?’ is not only a well-written and colorfully illustrated children’s book that parents and children will enjoy reading together, but also a user-friendly resource that will help parents who work in Sitel’s global call centers teach their children about the far reaching merits of their work as customer service agents.”

“As Sitel strives to mean more to our employees, we are always looking for new and creative ways to inspire them, and share our exceptional customer service culture in our call centers,” said Bert Quintana, president and COO of Sitel. “I’m personally so proud of our talented Asheville team who developed a unique way for our employees across the globe to share with their children the great work they do on a daily basis.”

Along with unveiling of the children’s book, Sitel will be celebrating continued growth and success within the Asheville region, as well as several employee achievement honors, at the company’s second annual “Employee Appreciation Luncheon.” Sitel executives and local and state government officials are planning to attend the August 17 event, including Asheville Mayor Terry Bellamy and representatives from Congressman Heath Shuler’s office.

This event comes on the heels of Sitel’s announcement to expand its staff by 60 associates at the Asheville site, resulting from an ongoing engagement with a financial services organization. Sitel’s Asheville facility first opened in October 1997, with more than 550 employees today providing inbound customer care support for clients in the financial and healthcare industries.

WHO:

    Mayor Terry Bellamy
Sitel executives
Sitel clients
 

WHAT:

Official unveiling of Sitel’s first children book, “Agent D, Can You Help Me?”
Sitel Asheville’s second annual, “Employee Appreciation Award Luncheon”
 

WHEN:

August 17, 2011
11:00 a.m. - 2:00 p.m. ET
 

WHERE:

1636 Hendersonville Road
Asheville, NC 28803
 

MEDIA OPPORTUNITIES:

          Photo opportunities of the children’s book
Remarks/Interview with Sitel spokesperson
Remarks/Interview with state and local government officials

About Sitel

Sitel is a world leader in outsourced customer care services. With over 26 years of industry experience, Sitel has twice been ranked as the top overall call center outsourcing provider in Datamonitor’s annual Black Book of Outsourcing survey. Sitel’s 52,000 employees provide clients with predictable and measurable Return on their Customer Investment by building customer loyalty, increasing sales and improving efficiency. Sitel’s solutions span 135+ domestic, nearshore, and offshore centers in 26 countries across North America, South America, Europe, Africa, and Asia Pacific. The company is privately held and majority owned by Canadian diversified company, Onex Corporation. For more information, please visit www.sitel.com.

Contacts

Sitel
Paul Lutz, +1-877-95-Sitel
paul.lutz@sitel.com
or
Schwartz Communications
Tom Parnell/Michael McDonough, +1-781-684-0770
sitel@schwartz-pr.com

Contacts

Sitel
Paul Lutz, +1-877-95-Sitel
paul.lutz@sitel.com
or
Schwartz Communications
Tom Parnell/Michael McDonough, +1-781-684-0770
sitel@schwartz-pr.com