Warner Bros. Interactive Entertainment Launches Sesame Street: Ready, Set, Grover!

Bring Action Play Indoors with Fun-Filled Adventures Featuring Elmo and Abby While Learning Healthy Habits for Life

BURBANK, Calif.--()--Warner Bros. Interactive Entertainment announces today the launch of Sesame Street: Ready, Set, Grover!, a new video game for preschoolers that encourages the development of healthy habits for life. Based on “Sesame Street,” the award-winning children’s television series, the learning game is available for Wii™ and Nintendo DS™.

“While kids will get a huge kick out of playing with their favorite Sesame Street characters, parents will love the gameplay in Sesame Street: Ready, Set, Grover! because it demonstrates simple, age-appropriate ways for young kids to grow healthy and strong,” said Samantha Ryan, Senior Vice President, Production and Development, Warner Bros. Interactive Entertainment. “Designed around Sesame Workshop’s ‘Healthy Habits for Life’ curriculum, the game helps instill healthy behaviors in children while being fun to play.”

“Building lifelong healthy habits starts in early childhood,” said Rosemarie Truglio, Ph.D., Vice President of Education & Research at Sesame Workshop. “Ready, Set, Grover! gets kids up and moving though stretching, jumping and dancing, models good hygiene practices and highlights the benefits of healthy food choices through fun and active game play."

In the game, Grover sets out to create a series of challenges designed to help his Sesame Street friends get up and go! Through the course of the game, Elmo and Abby jump over obstacles, row a boat, and play “Grover Says,” all while learning important life lessons on healthy habits to grow with. Through their adventures, the game promotes physical activity, good nutrition, personal hygiene, and even the importance of rest and relaxation.

In Sesame Street: Ready, Set, Grover!, accessibility for preschoolers is enhanced with Grover-themed gameplay helpers, available for Wii and Nintendo DS at no additional charge. On Wii, the gameplay helper is a soft and furry character cover with special grips that slips over the Wii Remote™, minimizing unnecessary buttons and making it easier and more fun to hold. For Nintendo DS, there is a jumbo click stylus designed for smaller hands, simplifying interaction with the touch screen.

Developed by Griptonite Games, Inc., the games are entertaining and intuitive, enabling preschoolers to play by themselves with minimal involvement while offering ways for parents to help. The game features a “Parent’s Page” where parents can review games their child has played, and review curriculum goals. Parents can also customize up to three profiles, set limits for number of games played and more.

Last year, Warner Bros. Interactive Entertainment released Sesame Street: Elmo’s A-to-Zoo Adventure and Sesame Street: Cookie’s Counting Carnival, which encourage early literacy and math skills, respectively on Wii, Nintendo DS and PC.

Families can continue the fun with the Warner Home Video and Sesame Workshop release Sesame Street: Learning Letters with Elmo on DVD on August 2, 2011, for $14.98 SRP. This new-to-DVD release focuses on early literacy skills and is loaded with exciting stories and songs to teach preschoolers all about letters in a fun and engaging way. Everyone’s favorite red monster and the rest of the Sesame Street gang love to learn about the alphabet!

For more information on Sesame Street: Ready, Set, Grover!, please visit www.SesameStreetVideogames.com.

About Warner Bros. Interactive Entertainment

Warner Bros. Interactive Entertainment, a division of Warner Bros. Home Entertainment Group, is a premier worldwide publisher, developer, licensor and distributor of entertainment content for the interactive space across all current and future platforms, including console, handheld and PC-based gaming for both internal and third party game titles.

About Sesame Workshop

Sesame Workshop is the nonprofit educational organization that revolutionized children’s television programming with the landmark Sesame Street. The Workshop produces local Sesame Street programs, seen in over 150 countries, and other acclaimed shows to help bridge the literacy gap including The Electric Company. Beyond television, the Workshop produces content for multiple media platforms on a wide range of issues including literacy, health and military deployment. Initiatives meet specific needs to help young children and families develop critical skills, acquire healthy habits and build emotional strength to prepare them for lifelong learning. Learn more at www.sesameworkshop.org.

About Griptonite, Inc.

Griptonite, Inc. is the leading developer of high quality, fun games for handheld platforms. Located in Kirkland, WA, the studio employs over 100 people who are passionate about making handheld games. The studio has shipped over 50 titles across most of the major handheld platforms including GBC, GBA and DS, and is currently developing games for DS, PSP, iPhone and iPod Touch. Griptonite is a Foundation 9 Entertainment Studio. For more information, please visit: www.griptonite.com

Sesame Street: Ready, Set, Grover! software © 2011 Warner Bros. Entertainment Inc. “Sesame Street" and all associated characters and elements © 2011 Sesame Workshop. All other trademarks and copyrights are the property of their respective owners. All rights reserved.

WB GAMES LOGO, WB SHIELD: ™ & © Warner Bros. Entertainment Inc.

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Contacts

Warner Bros. Interactive Entertainment
Che’von Slaughter, 818-977-4364
chevon.slaughter@warnerbros.com
or
360 Public Relations
Caitlin Melnick, 617-585-5775
cmelnick@360publicrelations.com

Release Summary

Sesame Street: Ready, Set, Grover!, a new video game for preschoolers that encourages the development of healthy habits for life, is now is available for Wii and Nintendo DS.

Contacts

Warner Bros. Interactive Entertainment
Che’von Slaughter, 818-977-4364
chevon.slaughter@warnerbros.com
or
360 Public Relations
Caitlin Melnick, 617-585-5775
cmelnick@360publicrelations.com