DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/451b67/womens_underwear) has announced the addition of the "Women's Underwear, Nightwear and Swimwear in China" report to their offering.
The financial crisis in 2009 led many underwear companies to realise the importance of building strong foundations with a clear market positioning. Foreign brands such as Triumph target the high-end of the market, whilst domestic brands such as Aimer and Maniform are marching further into the middle of the market.
The Women's Underwear, Nightwear and Swimwear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Baby and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), Men's Swimwear, Men's Underwear, Other Clothing Accessories, Other Hosiery, Scarves, Socks, Ties, Tights, Women's Jeans, Women's Nightwear, Women's Outerwear (Excl Jeans), Women's Swimwear, Women's Underwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy This Report?
- Get a detailed picture of the Women's Underwear, Nightwear and Swimwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Key Topics Covered:
- Good Overall Performance
- Rising Costs
- Intense Competition
- Emerging E-commerce
- Future Opportunities and Threats
- Key Trends and Developments
- Localised Strategy
- Cost Pressures Are on the Rise
- Urbanisation and Other Demographic Changes
- Emerging E-commerce
- Increasing Concern for Personal Wellbeing
- Market Data
For more information visit http://www.researchandmarkets.com/research/451b67/womens_underwear
Source: Euromonitor International