The Brainy Brands Company, Inc. Introduces Brainy Baby® iPhone App

Learning Tools for On-the-Go!

SUWANEE, Ga.--()--The Brainy Brands Company, Inc. (the “Company”) (OTCBB: TBBC.OB), a producer and marketer of the Brainy Baby® line of children’s educational videos and products aimed at early development for preschoolers, today announced that the Company is developing Brainy Baby® iPhone/iPad applications that now offer an alternative learning tool to the Company’s line of DVD-based products.

Brainy Baby’s iPhone/iPad multi-player applications are at the forefront of early childhood educational Apps. Not only do the apps allow children to learn numbers, and animals, but the newly-launched Tap Tap Elephant app features an exclusive, new multi-player technology where animals can float off the screen of one iPhone/iPad and onto the screen of another for 2 to 4 children to play the game with each other.

“We are excited to have iPhone/iPad apps as part of our line of learning tools that children will be able to use on those quick ‘mommy’ errands or unforeseen traffic jams,” said John Benfield, CEO of The Brainy Brands Company. “As the most-advanced apps of its kind our Tap Tap Elephant App offers more ways for users to interact including a multi-player technology not currently available on competitive ‘Early Childhood’ apps. These two apps, Tap Tap Elephant and Animal Bubbles are the first of a series of i-Phone and i-Pad apps that the Company has planned to develop over the course of the upcoming year.”

To download Brainy Baby iPhone/iPad apps or for more information on other Brainy Baby products, please visit: www.brainybaby.com or visit the i-Tunes store and search “Animal Bubbles” and “Tap Tap Elephant”.

About The Brainy Brands Company, Inc.

Headquartered in Suwanee, GA The Brainy Brands Company, Inc. develops and markets an extensive library of early childhood learning products, including a full range of puzzles, books, games, toys and audio-visual materials for the US market and international marketplace. The Company’s strategy is to support its existing line of high quality educational toys, media, and activities and develop new product and offerings optimizing new technologies, delivery systems, and advances in early childhood education.

More information about the Company, visit: www.thebrainybrandscompany.com.

Forward-Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements contained in this release that are not historical facts, including, without limitation, statements that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development, may be deemed to be forward-looking statements. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes" and words of similar import also identify forward-looking statements. These statements are subject to risks and uncertainties. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release. Except as may be required under applicable law, we assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release. Additional information on risks and other factors that may affect the business and financial results of The Brainy Brands Company, Inc. can be found in the filings of The Brainy Brands Company, Inc. with the U.S. Securities and Exchange Commission.

Contacts

The Brainy Brands Company, Inc.
678-762-1100 Ext. 380
IR@thebrainybrandscompany.com

Contacts

The Brainy Brands Company, Inc.
678-762-1100 Ext. 380
IR@thebrainybrandscompany.com