LinkShare Announces Barnes & Noble.com to Exclusively Utilize Its Network for Affiliate Marketing

NEW YORK--()--LinkShare today announced Barnes & Noble.com, one of the Web’s largest e-commerce sites, has exclusively selected the LinkShare network for affiliate marketing to support its performance marketing channel and revenue growth.

The news was shared at LinkShare Symposium East, an annual conference dedicated to networking and advancing the skills and knowledge of more than 500 of the industry’s leading advertisers, publishers and outsourced program management (OPM) agencies.

Publishers in the LinkShare Network can look forward to the following Barnes & Noble.com program highlights:

  • A competitive 6% commission on millions of products.
  • Access to dozens of site-wide seasonal sales, coupon offers, and special deals throughout the year on a wide range of consumer offers – from gadgets, to movies, to arts & crafts.
  • Be a part of promoting the top-rated line of NOOK™ reading devices.
  • Free shipping on orders of $25 or more. Members get free express shipping on all orders with no minimum purchase.

“Scaling our affiliate channel to create new, far reaching partnerships with online publishers is an important part of our online strategy,” said Michael Kildale, director of acquisition marketing at Barnes & Noble.com. “We selected LinkShare for its combination of experience, technology and strategy to meet our online performance marketing objectives.”

As a leading source for books and content, Barnes & Noble.com also offers NOOK™ devices, more than two million digital books, magazines and newspapers, toys & games, music, DVD and Blu-ray, home & gifts, arts & crafts, electronics, kitchen and housewares, video games, and more.

“LinkShare differentiates itself from other networks through experience, service and technology innovation,” said Yaz Iida, chief executive officer and president of LinkShare. “As we welcome Barnes & Noble.com to the LinkShare network, we look forward to creating serious commission opportunities for publishers while building a strong vibrant affiliate marketing sales channel for the company.”

About LinkShare Corporation

LinkShare Corporation provides ecommerce businesses with a vast, high quality pay per action marketing network, along with expert consultative services and patented technology. LinkShare's cost-efficient pay per action (PPA) affiliate, search and lead generation campaigns acquire new customers, increase revenue and drive results. LinkShare clients are Fortune 500 and prominent companies doing business online, including J.C. Penney, 1-800-Flowers.com, American Express and Avon Products. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Chicago, London and Tokyo. LinkShare is the performance marketing network for Rakuten, one of the world’s largest Internet service companies. For more information, please visit: www.linkshare.com.

About Rakuten

Headquartered in Tokyo, Rakuten is one of the world's largest and most comprehensive Internet service companies, providing leading services in ecommerce, portal & media, travel, financial services, and professional sports. Rakuten focuses on new business development and increasing its scope in order to improve and diversify service offerings. Rakuten is a publicly traded company in Japan (JASDAQ: 4755).

Contacts

LinkShare
Scott Allan, 646-943-8231
scott.allan@linkshare.com
or
Blanc & Otus
Kathy Keating, 617-451-7355
kkeating@blancandotus.com
or
Additional Resources
Check out the LinkShare Blog
Follow us on Twitter @LinkShareblog

Contacts

LinkShare
Scott Allan, 646-943-8231
scott.allan@linkshare.com
or
Blanc & Otus
Kathy Keating, 617-451-7355
kkeating@blancandotus.com
or
Additional Resources
Check out the LinkShare Blog
Follow us on Twitter @LinkShareblog