EthniFacts Announces It’s Official: The Hispanic Century is Here

Milestones, Dramatic Trends, Implications from the 2010 Census of the United States

AUSTIN, Texas--()--The Hispanic population of the U.S. officially crossed the milestone of 50 million persons in late 2009. According to the data released today, the country’s population grew between 2000 and 2010 by 27,323,632 and Hispanics by 15,171,776, accounting for 56 percent of overall growth. EthniFacts, a research consultancy in Austin, has produced a brief White Paper of the major findings and implications of this dramatic growth of the Hispanic population.

There were 50,477,594 Hispanics as of April 1, 2010, accounting for 16.3 percent of the U.S. population of 308,745,538. The 10-year growth rate for Hispanics was 43 percent, compared to less than 5 percent for non-Hispanics. The Asian-origin (non-Hispanic) population also grew substantially, by 42.7 percent, but from a smaller base. African American (non-Hispanic) population grew by 11 percent and White (non-Hispanic) population grew by 1.1 percent over the entire decade.

The key leading indicator of future patterns – the existing population of children (under age 18) – portends a dramatic trend. Of 74,181,467 U.S. children, almost one of every four (23.1 percent or 17,130,891) are Hispanics. The number of children in the U.S. grew by less than 1.9 million in this first decade of the Century. A closer look shows that the number of Hispanic children grew by 4.8 million while the number of non-Hispanic White children shrank by 4.3 million. With non-White, non-Hispanic children growing by just 1.4 million, the net result was an overall non-Hispanic children population shrinking by 2.9 million.

Our state-level analysis of the 2010 Census results shows:

19.2 percent

    the lowest Hispanic growth percentage over 10 years for any single state (NY)

23.7 percent

the highest non-Hispanic growth percentage over 10 years for any single state (NV)

51

the number of states (and DC) in which the Hispanic population of children increased

46

the number of states in which the non-Hispanic White population of children decreased

16

the number of states that now have at least 500,000 Hispanics (Nine in 2000)

12

the number of states with Hispanics being over 20 percent of all children (Six in 2000)

Eight

the number of states with fewer than 50,000 Hispanics (10 in 2000)

Two

the number of states with non-Hispanics outpacing Hispanics in increase of children (UT, DC)

The impacts of these findings are numerous and EthniFacts will cover them in more detail as part of a series of Insights for Action in the coming months. Among the most significant implications is future reliance on the Hispanic population for:

  • The creation and replacement of new households who will purchase homes and other goods and services;
  • Fulfilling future labor force demands in most industries and as the primary source of future contributions to the Social Security and Medicare systems;
  • The pipeline of educated talent from enrollments in technical training and higher educational institutions to the public and private professionals;
  • Adding to the voter rolls and as civic participants in American society, particularly since a very large majority of Hispanic children will be voter eligible when they reach adulthood.

The White Paper and Data Tables are available at the EthniFacts website at www.ethnifacts.com.

About EthniFacts

EthniFacts, an Austin-based research and strategy consultancy, designs and fields highly customized market-centric studies throughout a range of industries with a focus on the Hispanic consumer market. Their ability to combine implementations of survey-based market research with exclusive psychographic constructs enables EthniFacts to help create strategies to activate drivers of consumer behavior.

Contacts

EthniFacts
Carlos Arce, 512-577-7090
carce@ethnifacts.com

Release Summary

The Hispanic population of the U.S. officially crossed the milestone of 50 million persons in late 2009.

Contacts

EthniFacts
Carlos Arce, 512-577-7090
carce@ethnifacts.com