New AVG Study Reveals Smartphone Users Not Aware of Significant Mobile Security Risks

Are iPhone, Blackberry and Android Users Getting Mugged by Their Mobile?

Mobile World Congress 2011

AMSTERDAM & BARCELONA--()--A new survey released today by AVG Technologies and the Ponemon Institute revealed that more than a third of surveyed smartphone users are not aware of the increasing security risks associated with using their phones for financial purposes and to store personal data. The study also showed that just 29 percent of surveyed smartphone owners have considered downloading free or paid anti-virus software to help protect their most personal devices.

The survey targeted 734 U.S. consumers over age-18 who own a smartphone such as an iPhone, Blackberry or Android device. Surveyed consumers also expressed a lack of awareness in respect to a number of key security issues faced by smartphone users, including:

  • Thirteen percent of surveyed smartphone users said location data had been unknowingly embedded on their handset enabling others to track their location. Only 21 percent of respondents were aware this could happen.
  • Six percent of respondents said that mobile applications had transmitted confidential payment information such as credit card details without the users’ knowledge or consent. Only 11 percent of respondents were aware this was possible.
  • Eight percent of surveyed smartphone users said their handset had been infected by malware called “diallerware” that enables criminals to make use of premium services or phone numbers resulting in unexpected monthly charges. Only 10 percent of respondents were aware of this risk.

“AVG and Ponemon Institute found that an alarmingly low percentage of surveyed smartphone users are aware of the security threats that exist today on many of the world’s most popular devices including Android handsets and the iPhone,” said J.R. Smith, CEO, AVG Technologies. “A clear opportunity exists to better educate consumers on the steps they can take to minimize their risk and exposure, such as downloading low cost and even free anti-virus products specifically geared to protect their mobile lifestyle and investment.”

"Our research suggests that surveyed smartphone users lack the awareness and knowledge to protect themselves from a rash of security vulnerabilities," said Dr. Larry Ponemon, chairman and founder of the Ponemon Institute.

More than seven million Android user community members have installed AVG’s free mobile security application, ANTIVIRUSFree, on their handsets to date. According to AVG, more than 50 thousand people are now downloading the world’s most popular Android anti-virus application daily. Additionally, the company believes that this number will continue to grow as more consumers are made aware of mobile security risks and the simple steps that can be taken to prevent attacks from occurring.

AVG ANTIVIRUSFree enables users to scan, identify and remove viruses, check apps for malware before downloading from app stores and check website content, emails and SMS before downloading data or content. If a device protected with ANTIVIRUSFree is lost or stolen, it can be locked and wiped to protect valuable data, and located quickly using GPS functionality.

Keep in touch with AVG

About AVG Technologies

www.avg.com

AVG is a global security software maker protecting more than 110 million consumers and small businesses in 170 countries from the ever-growing incidence of Web threats, viruses, spam, cyber-scams and hackers on the Internet. AVG has nearly two decades of experience in combating cyber crime and one of the most advanced laboratories for detecting, pre-empting and combating Web-borne threats from around the world. Its free, downloadable software allows novice users to have basic anti-virus protection and then easily upgrade to greater levels of safety and defense when they are ready. AVG has nearly 6,000 resellers, partners and distributors globally including Amazon.com, CNET, Cisco, Ingram Micro, Play.com, Wal-Mart, and Yahoo!

About the Ponemon Institute

The Ponemon Institute© is dedicated to advancing responsible information and privacy management practices in business and government. To achieve this objective, the Institute conducts independent research, educates leaders from the private and public sectors, and verifies the privacy and data protection practices of organizations in a variety of industries.

Source: http://www.avg.com/press-releases-news

Contacts

Questions about this release and/or PR questions Contact:
Ruder Finn for AVG
Jeff Seedman, 415-249-6763
seedmanj@ruderfinn.com
or
Questions for our Investor Relations Team:
AVG Technologies – Investor Relations
Siobhan MacDermott
CZ Mobile: +420 725 695 132
US Mobile: +1 415 299 2945
siobhan.macdermott@avg.com

Release Summary

AVG Mobile Security Findings: Are iPhone, Blackberry and Android Users Getting Mugged by Their Mobile?

Contacts

Questions about this release and/or PR questions Contact:
Ruder Finn for AVG
Jeff Seedman, 415-249-6763
seedmanj@ruderfinn.com
or
Questions for our Investor Relations Team:
AVG Technologies – Investor Relations
Siobhan MacDermott
CZ Mobile: +420 725 695 132
US Mobile: +1 415 299 2945
siobhan.macdermott@avg.com