NASHVILLE, Tenn.--(BUSINESS WIRE)--HealthLeaders-InterStudy, a leading provider of managed care market intelligence, reports that physicians in the Indianapolis market continue to consolidate with the state’s four largest health systems at a rapid pace. According to the recent Indianapolis Market Overview, the Indianapolis healthcare market is moving toward a seamless model of patient care that requires physicians to be closely integrated with health systems.
The ongoing migration to integration positions the area’s largest health systems to establish accountable care organizations (ACOs). The report finds that three out of those four largest area systems—IU Health, Community Health Network and Franciscan/St. Francis Hospital & Health Centers—are already working to offer ACOs, which will require physicians to take responsibility for coordinating the medical care of a select patient population. In addition, the report also finds that the health systems are focusing on linking physician pay with quality outcomes of the physician’s patient population.
“The Indianapolis market is interesting in that WellPoint (Anthem Blue Cross and Blue Shield in Indiana), the dominant insurer in this market, has shown interest in working with systems to establish ACOs. Anthem and UnitedHealthcare also offer pay-for-performance programs to physicians. Bonus payments are based on claims data from the state’s health information exchange and include rewards for prescribing generics,” says HealthLeaders-InterStudy Market Analyst Jenny Kerr. “The pharmaceutical industry will benefit from an increased focus on prescription drug compliance and quality health outcomes. Drugs that can demonstrate higher efficacy will dominate the market.”
In addition to providing detailed analysis of physician consolidation with health systems in the Indianapolis market, the Indianapolis Market Overview provides local-level insights about:
- Hospital systems’ plans for construction and expansion
- Strategies employers are using to encourage healthy employees
- Medicaid’s future as the 2011 legislative budget session approaches
Why Pharmaceutical Sales Representatives Need Market Overviews
Market Overviews provide a detailed analysis of local healthcare market drivers in 87 of the nation’s most dynamic metro areas. Market Overviews are updated throughout the year based on market events, allowing sales reps to be more nimble in their sales efforts.
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