Research and Markets: Colombia Beer Market Insights 2010

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/7f6698/colombia_beer_mark) has announced the addition of Canadean Ltd's new report "Colombia Beer Market Insights 2010" to their offering.

This report provides a comprehensive view of the industry structure, latest industry developments and trends within this market. Comprising of textual analysis and data tables, the report includes comprehensive analysis of the market including legislation and taxation information and a detailed overview of current and emerging trends.

The report looks at the structure of the beer industry, with profiles of the leading players. Comprehensive market segmentation data (by price segment; by alcoholic strength; by local segmentation; and by beer type) is backed up by market valuation and pricing data, including selected consumer beer prices.

A detailed analysis of all major domestic and imported brands is provided, including a review of new product activity in 2009. Distribution channels (on- vs off-premise) are analysed and packaging trends including beer consumption by pack material, type, size, and refillable vs non-refillable are also included.

Scope:

Comprising of textual analysis and data tables, the report gives an overview of industry structure, latest industry developments and detailed analysis of beer market trends including:

  • Market background including legislation and taxation tables
  • Market update including current and emerging trends
  • Industry structure including leading brewers/importers
  • Brand analysis including new products activity in 2009
  • Market segmentation data (mainstream, premium, super premium, discount; alcoholic strength; local segmentation; beer type)
  • Domestic and imported brand volumes
  • Company volumes
  • Domestic and international company profiles
  • Distribution channel analysis (on- vs off-premise) including outlet universe and leading retail groups, distributors/drinks wholesalers
  • Market valuation and pricing data, including beer consumption by price segment/distribution channel and selected consumer beer prices
  • Trade margin build-up model
  • Packaging trends including beer consumption by pack material, type, size, refillable vs non-refillable

Reasons to Buy:

  • The 2010 Colombia Beer Market Insights report provides a detailed picture of the beer industry, covering all aspects of the market for both on- and off-premise channels.
  • The report provides a detailed analysis of beer market trends and contains valuable insight and analysis including comprehensive volume and pricing data.
  • Ideal for benchmarking total market vs retail audit and other data.
  • Canadeans in-depth methodology provides consistent, reliable data which has been researched and built from brand data upwards.
  • Compiled by an experienced on-the-ground industry analyst who conducts face-to-face interviews with key brewers, leading companies in allied industries, distributors and retailers.

Key Topics Covered:

  • Section 1 Market Context
  • Section 2 Market Background Briefing
  • Section 3 Market Update
  • Section 4 Brewer Profiles
  • BREWER PROFILES
  • METHODOLOGY
  • BEER ATTRIBUTES DEFINITIONS
  • PRODUCT DEFINITIONS
  • PACKAGING DEFINITIONS

Companies Mentioned:

  • SABMILLER
  • Bogota Beer Company
  • Dicermex
  • Heineken Colombia

For more information visit http://www.researchandmarkets.com/research/7f6698/colombia_beer_mark

Contacts

Research and Markets
Laura Wood, Senior Manager,
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716

Contacts

Research and Markets
Laura Wood, Senior Manager,
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716