TOKYO--(BUSINESS WIRE)--RTV Co., Ltd. has begun offering SHAREBOOK, which is a new advertising platform that makes use of Facebook.
The impetus behind SHAREBOOK's offering
Most recently, the
method of collecting "Likes" is no longer an effective means of
marketing. The method now gathering attention for spreading awareness
among social outlets is through "Shares." PR managers are taking great
pains in an attempt to entice users to "Share" articles about their
companies' products and services, but to no avail. SHAREBOOK is the
answer to solving these dilemmas.
SHAREBOOK features
SHAREBOOK pays rewards to sharers(*1) who
share articles at the request of companies. A system(*2) has been put in
place in which sharers can receive additional rewards when the article
that they shared is shared by their friends, and then by the friends of
their friends. Users can therefore increase the amount of advertising
revenue which they can receive when compared with other existing systems.
Meanwhile, companies placing articles can refine their target sharers by region for example, making it possible to further improve cost-effectiveness.
* 1. Sharer = Refers to users who use Facebook and participate in
SHAREBOOK.
* 2. The business model is patent pending.
SHAREBOOK: http://sharebook.club/
Future global development plans
SHAREBOOK is geared towards
the entire world, not only domestically in Japan. Especially recognizing
English-speaking countries as being the nucleus of the market, we are
strengthening the development of overseas locations in both
developmental and operational aspects.
Company Overview |
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Company name: RTV Co., Ltd. | |
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Representative: Hideumi Ozaki | |
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Capital: 10 million yen | |
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Established: September 27, 2000 | |
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Location: Room 111, 7-17-22, Roppongi, Minato-ku, Tokyo, 106-0032, Japan | |
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URL: http://rtv.tokyo/ |
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Business: |
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1. Internet advertising | ||
2. Content provider | ||
3. Planning, production and management of smartphone apps | ||
4. Hosting services | ||
5. Consulting | ||
6. Network design and construction | ||
7. Intellectual property management |